Want to grow your WordPress website without spending tons of cash?
A good plugin has the power to help you skyrocket the success of your business online. But the WordPress plugin directory is stuffed with almost 60,000 plugins, so this guide has narrowed down the best free WordPress plugins for your website.
To help you navigate this post, we’ve summarized the top “must-have” WordPress plugins and their main focus here (and most on this list are free!):
- MonsterInsights Lite – Best WordPress Google Analytics Plugin
- WPForms Lite – Drag & Drop Form Builder
- SeedProd – Best Landing Page Builder Plugin
- All in One SEO – Best WordPress SEO Plugin
- WP Mail SMTP – Easy Transaction Email Tool
- OptinMonster – Best WordPress Lead Generation Plugin
- RafflePress – Amazingly Easy Giveaway Plugin
- MemberPress – Best WordPress Membership Plugins
- Smash Balloon – Best Social Feed Plugin
- Uncanny Automator – Greatest WordPress Automation
- PushEngage – Top Browser Notification Tool
- TrustPulse – Best FOMO & Social Proof App
- HubSpot – Best CRM Plugin for WordPress
- LiveChat – Best Conversational Marketing Chat Tool
- Visualizer – Best Tables and Charts WordPress Plugin
- WooCommerce – Top Plugin for eCommerce Sites
- Wholesale Suite – Top Wholesale Plugin for B2B
- AffiliateWP – Best Affiliate Program Plugin
- W3 Total Cache – Best WordPress Caching Plugin
- Pretty Links – Must-Have Affiliate Marketing Tool
- LearnDash – Best LMS Plugin
- Smush – Top WordPress Image Optimization Plugin
- Better Click to Tweet – Great Twitter Tool
- Instagram Feed -Top WordPress Instagram Plugin
- Envira Gallery – Awesome Image Gallery
- Soliloquy – Best Slider Plugin
- Optimole – Best Real-Time Image Optimization Plugin for WordPress
- Print, PDF, Email by PrintFriendly – Fantastic PDF & Print Tool
- Sucuri – Top Security Tool
- WP RSS Aggregator – Best WordPress Autoblog Plugin
- Lazy Load by WP Rocket – Great Page Speed Booster
- Shared Counts – Simple Social Sharing App
- Insert Headers and Footers – Easily Changes Headers & Footers
- Simple Author Box – Straightforward Author Name Plugin
- Duplicator – Best WordPress Site Migration Tool
- Shortcodes Ultimate – Top Shortcodes Plugin
- Broken Link Checker – Great Broken Link Check Software
- Easy Google Fonts – Best WordPress Google Fonts Plugin
- Really Simple SSL – Awesome SSL Tool
- Autoptimize – Great Minifying Plugin for WordPress
- Login Lockdown – Popular Login Security App
- WordPress Importer – Best WordPress Import Tool
- Disable Comments – Easily Disable Comments
- WP-Optimize – Best WordPress Database Cleanup Plugin
- Sugar Calendar – Most Popular Event Calendar Tool on WordPress
- Editorial Calendar – Great Editorial Calendar
- Code Snippets – Simple WordPress Code Snippets
- Redirection – Best Redirection Tool
- Advanced Custom Fields – Great Custom Fields App
- Enable Media Replace – Easy Media Replacement
- UpdraftPlus – Best Backup Tool for WordPress
- WP Call Button – Easy Click to Call Button for WordPress
- WP Product Review – Best Product Review Plugin
So if you’ve been asking yourself what are the top free WordPress plugins, here’s the list you’ve been looking for:
The Best Free WordPress Plugins (+ Paid)
Here are our top picks:
1. MonsterInsights Lite (Free)
MonsterInsights Lite gives you a simple way to connect your WordPress website to your Google Analytics account. With it, you can see how site visitors find your website and what they do while there. With this data, you’re able to capitalize on what site visitors like to keep them coming back for more.
- Dashboard Reports — See real-time stats in an easy to read report found right in the dashboard of your WordPress site.
- Universal Tracking — Your stats are never skewed thanks to the universal tracking system that’s in place. In other words, if your site visitors switch from a mobile device to a desktop, you’ll still get accurate data counts.
- Robust Pro Features — The premium version lets you track eCommerce stats, traffic sources, advertisements efforts, and you’ll have access to the MonsterInsights Forms addon, which lets you see your form conversion rates so you can make improvements and grow your business online.
How Much Does MonsterInsights Lite Cost?
2. WPForms Lite (Free)
One of our favorites on this WordPress plugins list of the best free WordPress plugins is WPForms Lite. This popular tool is simply the easiest to use and best WordPress forms plugin on the market.
The free version has 5+ million active installations and more than 10,000 5-star reviews.
- Visual Builder — It comes with a drag and drop WordPress form builder so you can easily create contact forms for your website.
- Pre-built Templates — A library of WordPress form templates come complete with the form fields you need, so you can customize your form as you see fit.
- Mobile-friendly — It’s 100% responsive, mobile-friendly, and is optimized for SEO.
- Speed — It’s one of the fastest contact form plugins around so you don’t have to worry about it slowing your website down.
- Email Marketing Integration — With WPForms, you can grow your newsletter and email list quickly with the most popular email marketing services around.
- Amazing Pro Features — Collect payments, conduct surveys, hire for a new position with a job application form, and even enable smart conditional logic.
How Much Does WPForms Lite Cost?
Once you fall in love with the free version, click here to get started with WPForms Pro! In addition to its awesome templates and addons, it’s one of the best geolocation plugins for WordPress.
SeedProd is the most powerful WordPress landing page plugin there is. It makes it a breeze to design and customize your website’s landing pages. And, it’s raved about on WordPress.org, boasting thousands of 5-star reviews.
Aside from landing pages, you can also use SeedProd to easily create custom WordPress themes.
Do you want to see how SeedProd works before diving in? We used it to make a WordPress coming soon page. Check out the tutorial to see the full process.
- Get More Leads — Boost your conversion rates with gorgeous landing pages that convert.
- Easy to Use — A visual builder and tons of landing page templates make building your website’s pages extremely simple, even for beginners.
- Coming Soon Pages — Rank early in search engine results with awesome coming soon page and maintenance mode features.
- Integrations — Connects with tons of other top WordPress plugins to make building and maintaining your landing pages easy and successful.
Want to learn more? Check out our full SeedProd review.
How Much Does SeedProd Cost?
Plans start at $39.50/year.
4. All in One SEO (Free)
The awesome All in One SEO plugin gives you complete control over your WordPress SEO. More than 2 million websites already use it to optimize their posts, pages, and WooCommerce products. It’s a great Yoast SEO and Jetpack alternative.
- Automatic Meta Tags — Automatically generate meta tags, then write your own meta titles and meta descriptions when you want to.
- Additional Keyphrases — Discover and rank for additional keyphrases in a single click with AIOSEO’s Semrush integration.
- WooCommerce SEO — Optimize product listings and category pages with full SEO integration for your eCommerce store.
- Schema.org Markup — Easily optimize different post types with the correct schema markup, which helps search engines understand the contents of your pages.
- Smart XML Sitemaps — AIOSEO automatically generates and allows you to customize your WordPress sitemaps. The plugin even notifies Google and Bing when you make changes.
Read our All in One SEO review to see these features in action, or click here to get started with the free version of AIOSEO today.
How Much Does All in One SEO Pack Cost?
Free. The paid version is priced from $99/yr.
5. WP Mail SMTP (Free)
If you’re having problems with WordPress not sending emails, you’ll need the best WordPress transaction emails plugin WP Mail SMTP to help you out.
This free plugin helps reconfigure the wp_mail() PHP function to use the proper SMTP provider. In other words, it makes sure any WordPress emails that are supposed to send out from your WordPress site are delivered to the recipient’s inbox as they should.
- Improves Email Deliverability— WP Mail SMTP fixes your email deliverability by reconfiguring WordPress to use a proper SMTP provider when sending emails (and it works).
- Multiple Integrations — Brings together all SMTP providers, including Sendinblue, into one plugin so you don’t have to use separate plugins for each provider.
- Sender Detail Configuration — You can easily change your WordPress email sender details with WP Mail SMTP.
- White Glove Setup — The paid Elite version includes the team setting it all up for you.
How Much Does WP Mail SMTP cost?
The best WordPress lead generation plugin in the world is OptinMonster — nothing else compares as you can see from this list of the best WordPress popup plugins to explode your email list. It’s simply a must-have for small business owners, bloggers, and any website. That’s because this plugin comes with a treasure chest of valuable features to grow your business online.
- Exit-Intent Technology — Turn site visitors who were headed to abandon your site into email subscribers instead.
- MonsterLinks™ 2-Step Optins — Convert any link or image into an optin form and boost conversions by 785%.
- Geo-Location Targeting — Get more leads by personalizing campaigns based on your visitor’s location.
- Easy to Use — The drag and drop builder lets you make visually stunning forms in just a few clicks.
How Much Does OptinMonster Cost?
Plans start at $19/month (billed annually).
7. RafflePress (Free)
If you’d like to see some screenshots before diving in, we’ve written a detailed RafflePress review with all the info.
- Easy to Use — The interface is simple and modern, and you can use a drag and drop giveaway builder to make successful giveaways in just minutes.
- Secure — They offer fraud protection
- Lead Generation — Get more entries by using distraction-free landing pages and grow your email list fast.
- Social Integrations — Connects to all the popular social media integrations so you can grow with viral sharing.
- Tracking + Retargeting — Monitor what’s happening with your giveaways and boost how many people enter them.
- Email Marketing Integrations — RafflePress integrates with tons of email marketing services and CRMs, so it’s a breeze to start using.
How Much Does RafflePress Cost?
There’s a free version and a premium version that starts at $49/year.
MemberPress is the best WordPress membership plugin to use if you’re going to build your own membership site (or part of your site) so you can make extra money from recurring sales. It lets you easily limit access to specific content on your site to only paying members. Best of all, most of everything is automated, so the passive income just rolls in.
- Payment Gateways — You can easily accept payments with Stripe, PayPal, and Authorize.Net so you can accept multiple types of payments from members for your subscription billing.
- Easy Setup — All you have to do to start is install the plugin, configure the payment gateways, add a product, and invite people.
- Multiple Integrations — MemberPress integrates with tons of different tools from podcasting with Blubrry, to Amazon Web Services, and of course the most popular email marketing services like Drip, ConvertKit, Mailchimp, GetResponse, AWeber, and Constant Contact. You can even use BuddyPress to manage your forums, encouraging your members to engage with and help out one another on your site.
- Course Builder — With the built-in MemberPress Courses addon, you can easily create, manage, and sell online courses.
- Affiliate Program — Launch an affiliate program for your brand and website to get the word out to others while rewarding your network of die-hard fans.
How Much Does MemberPress Cost?
Pricing for MemberPress starts at $149/year.
The best WordPress social feed tool is Smash Balloon, an impressive collection of multiple plugins that handle different social media platforms. It rakes in an average 4.9 rating and is active on over 1 million websites.
- Easy to Use — Easily control feeds for Facebook, Instagram, Twitter, and YouTube.
- Flexible — Customize beautiful feeds to look exactly the way you’d like them to.
- SEO Friendly — Helps keep your feeds in search engine results so you can grow your channels.
- Responsive — Looks great on all devices, so you can increase social engagement between yourself, customers, and fans.
- Stellar Support — Raved about customer support that is super fast and friendly.
Learn more about the plugin in our Smash Balloon review.
How Much Does Smash Balloon Cost?
$49 for each social media feed plugin.
Uncanny Automator is the easiest to use WordPress automation plugin out there. It makes it simple to connect things together on your WordPress website. That way, you can sit back and let your website do the work for you.
- eLearning Help — Customize automation flows with course signup, autocompletion, and more.
- Powerful free version — The free version integrates with tons of programs and includes dozens of actions and triggers.
- Translation friendly — Tested with a variety of translation plugins, offering help if you run into any translation issues.
- Easy to Use — Absolutely no coding required.
How Much Does Uncanny Automator Cost?
There’s a free version and paid plans start at $149.
PushEngage is a fantastic plugin for websites that helps you increase sales through browser push notifications. You can personalize the instant notifications that go out to users who then follow the notification back to your site, even if they’re currently browsing somewhere else.
- Auto-trigger cart abandonment notifications
- Track your goals and see how your push campaigns are doing with analytics
- Create drip campaigns and series of notifications
- Set up notifications to go out based on actions that your customers perform for true customization
How Much Does PushEngage Cost?
PushEngage has a free version and a paid plan which starts at $25/month.
12. TrustPulse (Free)
TrustPulse leverages FOMO (Fear Of Missing Out) to help drive more conversions and sales on websites through social proof. Social proof is a psychological and social phenomenon where people rely on actions and feedback of other people to decide what to do. And you should definitely be using social proof on your site, especially if you have an eCommerce store like WooCommerce.
- Visual Builder — Comes with an easy-to-use social proof notification builder that lets you build WordPress FOMO popups that are proven to convert visitors.
- Simple Customization — It’s easy to customize things like colors, message, and images, so you can brand your notifications to look like your site.
- Live Activity — Show a live stream of recent activity (purchases, registrations, email signups, etc) as well as an ‘on-fire’ campaign that shows how many people took action on your site during a specific time period.
See more details in our full TrustPulse review.
How Much Does TrustPulse Cost?
13. HubSpot (Free)
HubSpot is the best free WordPress CRM on the market. It’s a great way to manage your contacts, segment them into lists, and see every interaction they’ve had with your website. Also included in the plugin are a variety of key marketing features like live chat, forms, analytics, and email marketing.
- Easy to Use — Adding CRM, live chat, forms, and HubSpot’s other powerful marketing features to your website is easy and requires no coding.
- Automatic Syncing — Your forms and live chat submissions automatically sync with HubSpot’s CRM showing a contact page’s views, live chat conversations, form submissions, and more, all in one place.
- Integrations — HubSpot integrates with 850+ other tools including many WordPress plugins.
How Much Does HubSpot Cost?
HubSpot’s WordPress plugin and its features (CRM, forms, live chat, email marketing, and analytics) are free to use. Paid tiers of HubSpot start at $50/month.
LiveChat is one of the best live chat tools out there. It’s definitely the most well-known, and for good reason. If you’re thinking about getting into Conversational Marketing, this tool is a fantastic pick.
- Looks Great — They offer a beautifully designed live chat support app to add a chat box to your WordPress website.
- Work from Anywhere — It’s mobile-responsive so you and your agents can chat with customers on your laptops, tablets, and mobile devices. Great for remote teams.
- Surveys — Find out where to improve by adding evaluation surveys before and after the chat session.
- Integrations — LiveChat integrates with tons of other tools including email marketing services and other marketing automation software.
- Fast Speed — It’s got a lightning-fast loading time for an excellent user experience.
How Much Does LiveChat Cost?
LiveChat starts at $16/month per user (billed annually).
If you’re looking for a plugin that’s great for data visualization, Visualizer will be perfect for you. Visualizer helps you harness the power of your data to make gorgeous, responsive, and customizable charts and tables that you can edit right on your posts.
- Flexibility — Offers multiple chart types like pie charts, line charts, bar charts, and more.
- Interactive — Generate powerful graphs that are beautiful and interactive.
- Customizable — Edit the design, colors, and behavior of your charts, so you can easily match your website’s branding.
- Instant Edits — Live edit your charts so you can see how they look in real time.
- Responsive — Charts look great on all devices and browsers.
- Import Data — Lets you easily import existing data from CSVs or Google Spreadsheets.
How Much Does Visualizer Cost?
Visualizer starts at $59/year or $236 for a lifetime plan.
16. WooCommerce (Free)
There’s a pretty easy answer if you’re asking what are the best WordPress plugins and you want to sell products online. It’s WooCommerce, the most popular eCommerce platform for online stores that usually ends up at the top of every list with the best WordPress plugins for eCommerce and the best WordPress eCommerce plugin.
- WordPress Integration — This online shop creator gives you complete control over the design and functionality of your online store on WordPress.org.
- Flexibility — Sell anything you want, complete with varying shapes, sizes, product variations, and configurations. And offer a wide range of shipping options such as free shipping or shipping that’s calculated in real-time.
- Payment Options — Accept major credit cards, BACs, and cash on delivery, so people can make their purchases how they want.
- It’s All Yours — You own all of it so you never have to worry about a 3rd-party platform packing up and taking your store’s data with them.
- Grow Sales — Use live sales notifications for WooCommerce to skyrocket your income online
How Much Does WooCommerce Cost?
17. Wholesale Suite
Wholesale Suite is a suite of three plugins that make it easy to add wholesale features to your eCommerce website. You can add wholesale pricing to your product pages for bulk buyers, create responsive AJAX wholesale order forms, and automate the recruiting and registration process for wholesale customers.
- Set Wholesale Prices — Add wholesale rates with the click of a button, while still displaying regular prices to your retail customers.
- Wholesale Order Forms — Create wholesale catalogs that allow users to search for products and filter products by category.
- Wholesale Lead Capture — Automatically create a wholesale registration form, login pages, and custom email sequences.
How Much Does Wholesale Suite Cost?
Each plugin starts at $49.50/year. You can get the bundle of all three plugins starting at $148.50/year.
AffiliateWP is the best affiliate program plugin for WordPress. With just a few clicks, you can set up a full-featured affiliate program for your eCommerce store or membership site. It also comes with advanced affiliate and referral tracking, that seamlessly integrates into your WordPress site.
- Affiliate Dashboard — Built-in affiliate dashboard where affiliates can monitor their stats, download their links and banners, track payments, and more.
- Affiliate Approval— Affiliate registrations can be moderated by admins or automatically accepted.
- Integrated Payouts — Pay your affiliates directly to their bank accounts or debit cards in a few clicks.
- Powerful Admin — View real-time reports including transactions, overall stats, clicks coming in, top affiliates, and more.
How Much Does AffiliateWP Cost?
AffiliateWP starts at $149.50/year.
19. W3 Total Cache (Free)
Another one of the best free WordPress plugins is a caching plugin called W3 Total Cache. Since site speed is one of the most important SEO ranking factors, you need to focus on improving your site speed in any way you can to boost rankings, site traffic, and conversions. This plugin can help with that.
- Speeds up Your Site — With this caching solution, (easily the world’s best WordPress minifying plugin alongside WP Super Cache) you can serve compressed and cached files to site visitors, reducing the load time on your server and improving overall site speed.
How Much Does W3 Total Cache Cost?
20. Pretty Links (Free)
It’s no mystery that some of the best WordPress affiliate plugins are Easy Affiliate, Thirsty Affiliates, and of course Pretty Links. These are tools to use an alternative to link shorteners like tinyurl.com or bit.ly. They make your links look clean all from your WordPress dashboard and make it easy to track everything.
- Makes Links Look Great — The better your affiliate links and website looks, the more your URLs are shared.
- Affiliate Marketing Organization — Great for those who participate in affiliate marketing to track clicks from emails and social media.
- Tracking — Pretty Links tracks each hit on a URL you create and gives you a full report on where the hit came from, the browser, the operating system, and the host.
How Much Does Pretty Links Cost?
- Easy to Use — It comes with a visual drag and drop course builder that lets you build multi-level courses and then add lessons, assignments, and quizzes.
- User Rewards — It awards certificates to students for completing courses.
- Timers — Uses a timer to prevent people from skipping lessons.
- Monetization Options — One of the coolest parts of LearnDash is how it has lots of monetization options including a one-time purchase, a recurring membership, and course bundles.
- Payment Support — Supports multiple payment gateways like Stripe and PayPal.
How Much Does LearnDash Cost?
LearnDash starts at $159.
22. Smush (Free)
Images tend to take up the majority of your website’s page weight. And, without image optimization (for speed and performance) your loading times will suffer. Smush, the best WordPress image optimization plugin, takes the hassle out of optimizing your site’s images by doing it automatically for you anytime you upload a new image to your Media Library.
- Automated Optimization —This WordPress free plugin resizes, optimizes, and compresses all of your images automatically.
- No Quality Loss — Does it all without sacrificing image quality, so your website performs at optimal speeds and continues to rank high in search results.
- Uses Their Servers —Smush servers do the work, not yours, reducing the additional strain and resource use.
How Much Does Smush Cost?
23. Better Click to Tweet (Free)
Better Click to Tweet gives you a chance to create tweetable content for your site visitors to tweet out. Using a simple shortcode, or the Visual Editor button, just add your text to the code that displays. Then, on the frontend of your site, users will see your quote and have the chance to click on it to tweet it to all their own Twitter followers
- Expose Your Content — A great way to promote your content and brand to a broader audience in a simple way.
- Engage Readers — Turn a passive audience into fans by encouraging brand engagement.
- Get More Followers — Set up the tweets to tag your brand and watch the followers pour in as people share your content.
How Much Does Better Click to Tweet Cost?
24. Instagram Feed (Free)
People are visual by nature. And if the kind of website you have relies on stunning imagery and social media platforms like Instagram, you’re in luck with the free plugin Instagram Feed.
- Display Other’s Instagram Photos — Works with any non-private Instagram account directly on your website, so you can use images from other accounts that will inspire your readers.
- Show Your Own Photos — Use your own social media account to direct website traffic to your social media account.
- Feed Layout Options —Display photos on a single feed or separate them into multiple ones.
- Mobile-friendly — Your Instagram feeds will always look good on mobile devices.
- Customization — Feeds can be customized using shortcodes, and can display thumbnail, medium sized, or full-sized photos.
- CTA Button — Show a “Follow on Instagram” button on your website to expand your reach.
How Much Does Instagram Feed Cost?
25. Envira Gallery (Free)
The best WordPress gallery plugin is Envira Gallery, a free plugin that’s both user-friendly and powerful. You’ll want to make sure to grab this plugin if you’re displaying lots of images on your website. You can add metadata, deeplinks, and pagination to your galleries for easier site navigation and a better user experience.
- Easy to Use — Create responsive photo and video galleries with ease using the drag and drop photo gallery builder that lets you upload your images, rearrange them how you want, and publish them to your site within minutes.
- Advanced Tools — You can use Envira Gallery Pro for even more awesome features.
- Integrations with eCommerce — Sell on the popular WooCommerce platform as a way to make more money online.
- Lightning-fast — Optimized for speed and SEO.
- Mobile-friendly — Works great on mobile devices so all site visitors can view your images perfectly.
- Social Media Integrations — Share photos using the social sharing integrations.
How Much Does Envira Gallery Cost?
Because it’s so powerful and smart, Soliloquy is the best WordPress slider plugin around. This awesome plugin lets you make beautiful sliders that tell the story of your website and business, without writing a line of code.
- Easy to Use — It’s got a drag and drop builder for easy set up.
- Pre-built Templates — You won’t have to start from scratch with their pre-built sliders.
- Integration with eCommerce — Works great with WooCommerce so you can add it to your online store.
How Much Does Soliloquy Cost?
Soliloquy starts at $19.
- Easy to Use — It’s a popular choice for image optimization plugins since it’s so convenient to use.
- Fast — The tool processes images in real-time, automatically.
- Cloud-based — Won’t put unnecessary strain on your server.
- Intelligent — uses lazy loading to display images when the user scrolls to them, and not before.
- Watermarks — Ability to add custom watermarks to your photos to protect your content.
How Much Does Optimole Cost?
There’s a limited free version and paid plans start at $9/month.
28. Print, PDF, Email by PrintFriendly (Free)
- Make Content Easy to Share/Download — Users can view content in PDF form, print content in user-friendly formats, and even share content via email.
- Won’t Waste Space — Your site’s content is not stored on your servers. Instead it’s permanently deleted after your user has time to download the file.
- Custom Branding — You can brand your printed content and PDFs with copyright information, customize the buttons, and include custom headers and footers.
How Much Does Print, PDF, Email by PrintFriendly Cost?
- Protects Your Site — Activity audits, remote malware scanning, firewall, blacklist monitoring, security notifications, and post-hack security actions so it doesn’t happen again (if it ever does).
- Lightning-fast — Sucuri does its best to keep its feature-packed security plugin lightweight so it doesn’t slow down your site’s resources and loading time.
- Monitoring — Has advanced features that checks for DDoS attacks, malware threats, brute force attacks, and even XSS attacks so you can rest assured your site’s data is safe.
How Much Does Sucuri Cost?
There’s a limited free version and paid plans start at $199.
30. WP RSS Aggregator (Free)
If you’re looking for the best WordPress autoblog plugin, you’ll want to check out the WP RSS Aggregator plugin. An Autoblog, or an automated blog, is a website that automatically pulls content from other websites using RSS feeds.
- Automated Fresh Content — You can pull things like WordPress blog posts, job listings, podcasts, and YouTube videos from places like news sites and display fresh content on your site, all automatically.
- Easy to Use — Known for having great support and being easy to use.
- Great Pro Version — This plugin offers a premium version with extensions to help you with things like keyword filtering so you can customize your feed to your audience.
How Much Does WP RSS Aggregator Cost?
31. Lazy Load by WP Rocket (Free)
The speed of your website is crucial to the user experience and your Google search rankings. With Lazy Load by WP Rocket, your site’s images will only load when they become visible to site visitors.
- Improves Speed — Reduces the number of HTTP requests that are made and improves your WordPress page load times, with CDN support.
- Flexible — This free plugin works on thumbnails, post content, avatars, and iFrame images.
- Lightweight — The plugin itself is super lightweight so it doesn’t affect your site’s speed and performance either.
How Much Does Lazy Load Cost?
32. Shared Counts (Free)
Shared Counts is a fantastic social sharing button that lets you use a simple shortcode to insert share buttons either before or after post content. It’s a must-have on any blog that wants to cash in on a viral post.
- Preserves Social Counts — As you make the switch from HTTP to HTTPS to avoid being flagged by Google as “Not Secure,” Social Counts preserves your social share counts so you never lose your stats.
- NewShareCount API — Supports share counts for a ton of social media platforms like Facebook, Pinterest, LinkedIn, and Twitter.
How Much Does Shared Counts Cost?
33. Insert Headers and Footers (Free)
Sometimes you need to add code into your site’s header and footer section to enable certain functionality like Google Analytics tracking or custom CSS. And, while some people are technically advanced enough to know how to change their theme’s files, not everyone knows how to, or wants to take that risk. That’s where Insert Headers and Footers comes in.
- Easy to Use — Insert scripts into the plugin’s simple interface and let it plugin do the rest for you. You’ll never have to worry about messing up your theme’s code and breaking your site again.
How Much Does Insert Headers and Footers Cost?
34. Simple Author Box (Free)
If you want an easy way to display an author profile at the end of your website’s posts, consider using the Simple Author Box plugin.
- Writer Profiles — Show a mobile-friendly author name, gravatar, and description so site visitors can get to know who’s writing your killer content.
- Social Icons — Add some of the 30+ social icons to your site so visitors can easily visit the social media profiles of authors they want to connect with and follow.
- Customization — Customize the author box to match your website’s design.
- Better User Experience — The plugin comes with both RTL and AMP support for a better user experience.
How Much Does Simple Author Box Cost?
35. Duplicator (Free)
Moving your WordPress website from one location to another can be very difficult, even for those with experience. Luckily, Duplicator makes migrating, copying, moving, or cloning a site from one location to another super simple. Not to mention, this free plugin acts as a backup solution too.
- Duplication — You can easily duplicate a live or staged site for use elsewhere, which streamlines site development, especially for those who create multiple sites for clients.
- No Downtime — Duplicator boasts zero downtime while you move, migrate, or clone a WordPress site between domains or hosts.
- Easy to Use — Makes pulling a live site to a staging environment easy, and moving it back just as easy.
How Much Does Duplicator Cost?
36. Shortcodes Ultimate (Free)
Many WordPress themes come with built-in custom shortcodes to extend the design and functionality of your website. But sometimes, you want something that just isn’t there. Enter the best WordPress shortcodes plugin Shortcodes Ultimate — All that control over how your website looks makes Shortcodes Ultimate one of the best WordPress plugins for design.
- Flexible — Access a comprehensive list of visual and functional shortcodes that can be used in the post editor, text widgets, and even template files.
- Customizable — Create tabs, buttons, boxes, sliders, and so much more with the one-click shortcode generator preview panel. Customize your shortcode to meet your needs before adding it to your site.
- Mobile-friendly — This free WordPress plugin is mobile responsive.
- Multilingual — Translates into 9 languages.
- Compatibility — Works with any WordPress theme.
How Much Does Shortcodes Ultimate Cost?
37. Broken Link Checker (Free)
Broken Link Checker actively monitors your website for broken links, and immediately notifies you if it finds any so you can fix them.
Internal and external links get broken from time to time. But having broken links on your website is not only bad for SEO, it also hurts the user experience. This tool is one of the best WordPress plugins for blogs because you’re probably producing lots of content on your blog that may have broken links eventually.
- Automated Scans — Checks your posts, pages, comments, blog, and even custom fields, one of the best WordPress plugins for blogs since content-heavy sites can contain a lot of links.
- Smart — Broken Link Checker also detects links that don’t work on images, which is also important when it comes to image searches.
- Notifications — Manage notifications via email or in the WordPress dashboard. If you don’t receive these reliably, learn how to fix Broken Link Checker not sending email.
- Control Search Engine Behavior — Prevent search engines from following broken links, and even search and filter links by URL, making your job so much easier.
How Much Does Broken Link Checker Cost?
38. Easy Google Fonts (Free)
If your WordPress theme doesn’t come with the Google Fonts you want, you can always use the Easy Google Fonts plugin. With it, you take control of your website’s typography.
- Easy to Use — This free plugin integrates with your WordPress Customizer, so accessing the 600+ fonts is easy to do.
- Preview Changes — See your font changes in real-time.
- Use Stylesheets — Create your own font controls and rules and automatically pull in stylesheets, all without any coding or editing of the main stylesheet. So when your theme updates, you don’t lose your custom work.
How Much Does Easy Google Fonts Cost?
39. Really Simple SSL (Free)
There are plenty of free SSL certificates available, but moving your entire site to HTTPS to a void the “Not Secure” warnings Google is adding to all non-secure websites can be tough if you’re not sure what you’re doing. The good news is you can use the best WordPress SSL plugin, Really Simple SSL, for free.
- Automatic Redirection — This 1-click solution redirects and updates all old URLs to reflect the change to a secure site.
- Easy to Use — Handles everything that comes with migrating your site to HTTPS.
- Won’t Slow You Down — It’s a super lightweight plugin.
How Much Does Really Simple SSL Cost?
40. Autoptimize (Free)
Autoptimize works great with your caching solution to speed up your site. Using it can help your site’s speed increase dramatically, which in turn helps with SEO, driving traffic to your site, and boosting conversions and sales.
- Condenses — Helps with minifying, which means it removes any unnecessary characters from your site’s code, and concatenation, which means it combines multiple separate files into one.
How Much Does Autoptimize Cost?
41. Login Lockdown (Free)
You should know by now that using a strong username and password combo is important to your WordPress site’s security. But there are more steps you can take to help secure your site’s data. Try using Login Lockdown, the best WordPress login plugin that Limits the number of login attempts a user can make while trying to log into your site.
- Restricts Multiple Attempts — After 3 incorrect attempts within 5 minutes, your site will automatically lock the user out of your website for one hour.
- Keeps Track — Records the IP address and timestamp of every failed login attempt.
How Much Does Login Lockdown Cost?
42. WordPress Importer (Free)
Another one of the best free WordPress plugins is WordPress Importer. If you find yourself needing to import content from a WordPress export file, such as demo content for a new WordPress theme, WordPress Importer is the way to go.
- Imports All Content — This free tool (and the best WordPress site import plugin) will import posts, pages, custom post types, comments, custom fields, categories, tags, and even authors.
- Easy to Use — All you have to do is run the importer, upload the files you want to import, and click Import.
How Much Does WordPress Importer Cost?
43. Disable Comments (Free)
Here’s a great secret weapon you’ll find on a lot of lists of the best free WordPress plugins. Because comment spamming can be annoying, so some website owners don’t want a comment section enabled on their website. WordPress will let you disable certain comments on certain parts of your website, but the Disable Comments plugin gets rid of all comments on your entire website.
- Disables Comments — Like the name of the plugin, it lets you turn off commenting for your whole website.
- Works on Fields — Remove all comment-related fields from edit and quick-edit screens.
- Flexible — You can also get rid of comment-related items on your WordPress dashboard, in widgets, and in the Admin Menu and Admin Bar.
- Multi-site Compatible — Works across multiple sites.
How Much Does Disable Comments Cost?
44. WP-Optimize (Free)
The easy-to-use WP-Optimize helps optimize your WordPress website for speed and performance by cleaning up the “insides” of your website, so we included it on this list of the best free WordPress plugins. This means removing unnecessary data that is piling up in your site’s database to make more room, reduce the strain on your server, and increase your site’s speed.
- Total Site Cleanup — Get rid of spam comments, pingbacks/trackbacks, and any other stale data that’s sitting around.
- Flexible Control — Schedule automatic clean ups, control which optimizations you run, and even trigger an automatic site backup if you use the UpdraftPlus backup solution.
- Responsive — This free plugin is 100% mobile-friendly.
- Multilingual — Can be translated into several languages.
How Much Does WP-Optimize Cost?
45. Sugar Calendar
Sugar Calendar, the best WordPress event calendar plugin, makes creating and managing a frontend calendar for your site visitors super simple. It works right out of the box and only takes a few configurations to match your site’s unique needs. This plugin will easily become one of the best WordPress widgets on your site.
- Easy to Use — Quickly add new events, edit events, and view events.
- Tickets — Sell event tickets through Stripe and WooCommerce.
- Integrations — Syncs with Google Calendar, iCal, and others.
- Widgetized — Add a calendar widget to your site and display upcoming events.
- Optimized for Speed — Lightweight and bloat-free so it won’t slow down your site.
How Much Does Sugar Calendar Cost?
Paid plans start at $49/year + there’s a free version as well.
46. Editorial Calendar (Free)
Your content marketing strategy is the key to consistently publishing valuable content for your site visitors. And one of the best ways to organize your website’s content is using the best WordPress editorial plugin, Editorial Calendar. With this plugin, you can make sure posts are getting published on time so your website is continually churning out posts that will drive traffic, boost conversions, and increase sales.
- Visual Calendar — See all posts and when they’re scheduled to go live.
- Modern Organization — Drag and drop post to reorganize due dates on the calendar, quick edit post title, content, and publish times, and even manage posts for multiple authors.
How Much Does Editorial Calendar Cost?
47. Code Snippets (Free)
If you want to add code snippets to your WordPress website, without having to mess with your site’s functions.php file or worry about breaking your site, Code Snippets is the best solution.
- Add New Code Snippets Easily — This plugin works out of the box and you won’t lose your snippets if you change WordPress themes. And once added, they’ll have custom titles and descriptions.
- Fast — Once you save a snippet, it automatically becomes active on your site.
- Transfers to New Servers — If you want to move your website to another server, you can use the built-in import tool and transfer all your snippets along with your website.
How Much Does Code Snippets Cost?
48. Redirection (Free)
Need to redirect some URLs on your site? Redirection, the best WordPress redirection plugin, is a good choice since it rakes in over 1 million active installs. No matter how many URLs you need to change, this free plugin can help, all without having any technical knowledge.
- Simple — You can easily control 301 redirects, track 404 errors on your site, and make sure the user experience on your website is exceptional.
- Multiple Redirect Options — Redirect based on login status, browser, referrer, cookies settings, IP address, and more.
- Redirection Management — Manage the redirects from the backend of your site so you know how many are happening at any given time.
- Page Audits — With Redirection you can also see which posts and pages aren’t loading right so you can fix them right away, preventing site visitor frustration.
How Much Does Redirection Cost?
49. Advanced Custom Fields (Free)
After having used WordPress for some time, you may discover that sometimes it doesn’t have the built-in flexibility you need to create specific functions. Luckily, with a free WordPress plugin like Advanced Custom Fields, you can do just that.
- Custom Field Creator — Create custom fields (30 different field types to be exact) for practically any part of your website, including posts, WordPress users, media, comments, and custom pages.
- Great Docs— Although it has a simple interface, the plugin can be a little tricky when you’re first using it, so they include lots of documentation to help you get started.
How Much Does Advanced Custom Fields Cost?
50. Enable Media Replace (Free)
Have you ever wanted to replace an image in your Media Library without having to delete the old image, rename the new file, and upload it to your site? The good news is, with Enable Media Replace you can.
- Easy to Use — With this cool WordPress plugin, all you have to do is either replace the old file with a new one.
- Fast — The plugin is incredibly lightweight
How Much Does Enable Media Replace Cost?
51. UpdraftPlus (Free)
There’s nothing worse than losing all your site’s content to a hacker, server crash, or other website malfunction. That’s why using a free auto-backup solution like UpdraftPlus is so important. And it’s on our list because it’s simply the best WordPress backup plugin around.
- Automated Backups — Schedule an automatic WordPress backup of your website’s files and WordPress database.
- Cloud Storage — Store your backups in a cloud service such as Dropbox, Google Drive, or Amazon S3.
- Email Notifications — Get an email when a backup completes. (Check out how to fix UpdraftPlus not sending email if you’re having any issues with these alerts.)
- Instant Restore — Restore your website instantly using a one-click restore button if something happens.
How Much Does UpdraftPlus Cost?
52. WP Call Button (Free)
WP Call Button is one of the best free WordPress plugins because it lets you easily add a Click to Call button to your WordPress site. It’s a great way to get more leads and close deals fast. Some people still prefer to speak to someone on the phone, so it’s great to give them the option.
- 100% Responsive — Mobile-friendly and looks great on any device.
- Simple — You can easily add a great-looking call now button without having to know any code.
- Lightweight — Optimized for speed and SEO.
How Much Does WP Call Button Cost?
If you regularly add product reviews to your online store, you’ll love the WP Product Review plugin.
- Easy Import — You can save yourself major time by automatically getting the product name, image, price, and affiliate link right from Amazon.
- Tables — Automatically generate and customize comparison tables with the data from previous reviews.
How Much Does WP Product Review Cost?
Pricing for WP Product Review starts at $59/year or a one-time payment of $236.
Final Thoughts on the Best Free WordPress Plugins
And there you have it! Now you know the best free WordPress plugins for your website. We hope this list helps you make improvements to your site and achieve your business goals.
We’ve also listed some free and paid GDPR plugins that you should install.
And if you’re looking for plugins for membership sites, be sure to check out our post on the best WordPress membership plugins compared. We also explain why you should never install the WPForms Pro nulled plugin.
So, what are you waiting for? Get started with the most powerful WordPress forms plugin today.