Looking for an easy way to build landing pages that convert a ton of visitors into customers?
Using a landing page plugin to build high-converting landing pages on your site is a fantastic way to boost your online income.
In this post, we’ve rounded up the world’s best WordPress landing page plugins to help you grow your business online.
Here’s a quick summary of the top WordPress landing page plugins out there. Click on each to jump to it or keep reading to learn more about them all.
- Beaver Builder
- Elementor Pro
- The Divi Builder
- Thrive Architect
How Is a Landing Page Different from a Website?
We often get asked is a landing page different from a website? Yes, a landing page is different from a website. Think of your site as a house and your landing page as a room in your house.
If you’re on a landing page, you’re on someone’s website. Your website houses your landing page. It’s similar to any other page on your website, but your landing page converts like crazy because:
- It’s distraction-free and has fewer links so it focuses on conversions
- Has a clear call to action (CTA)
- Gathers email addresses easily
- And more
How Do I Add a Landing Page to My WordPress Site?
Wondering how do I add a landing page to my WordPress site? It’s incredibly simple to do.
One of the easiest and most effective ways to add a landing page to your WordPress website is to use a plugin.
The Best WordPress Landing Page Plugins
Check out this list of the world’s top landing page plugins for WordPress:
WPForms is a perfect plugin to use to create a dedicated form landing page in WordPress. On top of all the amazing hacks you can do with WPForms, you can also build landing pages that convert like crazy.
- Famously easy drag and drop builder for simple form creation with a visual editor
- The Form Pages addon is specifically made to help you create a standalone form
- A huge range of template options for your forms including an event RSVP, surveys and polls, and more
- Integrations with the most popular marketing and CRM tools
Cost: WPForms Pro pricing starts at $199.50/year.
Usually on the top of all best WordPress plugins lists is the wildly popular OptinMonster product. And for good reason. The well-loved tool is built from the ground up to focus on getting you more conversions and has 2 great ways to make a landing sales page using either an inline campaign or a fullscreen welcome mat.
- Extremely user-friendly drag and drop builder makes building your landing pages simple even for beginners
- Create a landing page by inserting a lead generation form as an inline campaign or an after post optin into any page. Great if you’re already using a page builder or a theme with a landing page template like The Divi Builder, Elementor Pro, or Thrive Architect
- Beautiful, effective, and distraction-free fullscreen optins
- Features tons of other effective lead converting tools like discount wheel popups, countdown timers, and Exit Intent technology.
- Full GDPR compliance, making it one of the best WordPress GDPR plugins.
Cost: There’s no free version of OptinMonster, and pricing for the Pro plan (which includes inline campaigns and fullscreen overlays) starts at $29/month (billed annually).
If you’re just getting started with your blogging platform, you’ll love how easy it is to make any layout you need and publish it to your website in minutes. You can even integrate email marketing services and RafflePress giveaways.
- 100+ customizable landing page templates
- Fun drag and drop page builder
- Millions of royalty-free stock photos
- Mobile responsive pages
- Easily undo changes or revisions
- Integration with many marketing automation tools
- And more! Check out our SeedProd review for the full feature list.
Cost: SeedProd pricing starts at $39.50/year.
The free HubSpot WordPress plugin has all the features you need to create a landing page in WordPress. With this plugin, you can create a standalone form page using the Forms tool. You can choose from a variety of templates, create follow-up campaigns, and customize the messaging a visitor sees after submitting.
Additionally, outside of the WordPress plugin, HubSpot has a free landing page builder that’s included with every account. This gives you even more functionality for building sophisticated and personalized landing pages.
- Easily create forms using HubSpot’s drag and drop builder
- Customize forms to match the styling of your website
- Choose from templates like registration, contact us, newsletter signup, support, ebook, and event registration
- Send follow-up messages and campaigns based on user responses
- Personalize CTAs, content, and run tests when using the free landing page builder (not in WordPress plugin)
Cost: The HubSpot plugin is free. Paid tiers start at $50/month.
One of the best and most popular WordPress landing page plugins on the market is Beaver Builder. You can set up your new landing page in minutes with this well-known and solid plugin — our sister site even has a fantastic tutorial on creating a landing page in WordPress with Beaver Builder.
- Front-end inline editor that lets you customize your landing page and see it with real-time live previews
- Fantastic support team
- Drag and drop builder
- Save your customized landing pages and reuse them in other places on your website or export (Pro version) to other WordPress websites
- Dozens of beautiful landing page templates
Cost: Beaver Builder pricing starts at $99.
Elementor Pro is a great choice for a landing page plugin if you’re looking for tons of template options. It’s also a good pick if you’re shopping for a new theme too, as it includes tons of theme templates. This popular plugin is user-friendly (so it’s perfect for beginners) and is especially great for eCommerce sites.
- Includes tons of eCommerce widgets to help you sell products from an online store
- Features a beginner-friendly drag and drop builder
- Save your landing pages as templates to re-use across your site
- Offers lots of customization widgets for you to place all over your site
Cost: Elementor offers both a free version and a paid version, with pricing starting at $49/year.
The Divi Builder is a powerful WordPress page builder by Elegant Themes you should consider for landing pages, too. They offer tons of gorgeous landing page templates to help spark your imagination and give you something to start with. And since it’s also a theme, it’s a great pick if you’re looking for one of the top WordPress themes for small business.
- A well-known drag and drop page builder plugin that is also a WordPress theme
- Includes 20+ landing page templates created by professional designers
- Has 45+ different modules you can move around on a visual editor for you to customize your landing page exactly the way you’d like it
Cost: The Divi Builder costs $89/year or a one-time fee of $249.
Leadpages is an incredibly effective lead generation tool to use to build landing pages easily, without knowing a line of code. It’s straightforward enough for beginners and powerful enough for more advanced users. You can build squeeze pages, lead pages, popups, splash pages, and more.
- Tons of landing page templates for every type of business (150+ landing page designs)
- An easy-to-use drag and drop builder to fully customize your landing pages
- Has a wide selection of integrations including email marketing services and payment processors like Stripe
Cost: Leadpages pricing starts at $25/month (billed annually).
Thrive Architect by Thrive Themes is another top WordPress landing page plugin on our list that’s a good choice if you’re looking for a theme as well. What truly sets this solution apart from the rest is their innovative visual editor that allows you to customize your landing page right on the page, instead of in the sidebar. Thrive Themes says this type of frontend editor is “truly” a visual editor.
- It’s a great choice for a webinar landing page, since it has integrations with webinar services and tons of email marketing platforms
- A/B split testing is available
- 320+ beautifully designed landing page templates that are conversion-focused
- Lightning-fast editing in their uniquely visual, real-time, drag and drop builder
- Includes access to themes as well
Cost: Thrive Architect pricing starts at $67 or to access lifetime support plus all their themes and plugins it’s $19/month (billed annually).
And there you have it. Hopefully, this list of the best WordPress landing page plugins gave you a good idea of which one you’d like to use to build landing pages with.
Want to increase your conversion rates even more (for free)? You may also want to check out our post on how to create a Click To Call button in WordPress.