what-is-wpforms

What Is WPForms? +How the Form Builder Works (Ultimate Guide)

Are you asking yourself do I need WPForms? Wondering what is WPForms?

WPForms is a WordPress plugin that lets you easily build website contact forms, and it’s full of useful features to help get your small business more money online.

So in this post, we’ll show you exactly what WPForms does so you can decide if it’s right for you.

            Get WPForms Now             

Here’s a table of contents if you’d like to jump ahead:

So let’s get ready to take a deep-dive into what WPForms is.

WPForms is the best WordPress Form Builder plugin. Get it for free!

What Is WPForms?

WPForms is an easy-to-use online form builder for WordPress websites. It’s known as being the most beginner-friendly contact form plugin available because you can create smart forms in minutes without writing any code or hiring a developer.

If you’re looking for a WPForms review, here’s a quick overview for you to take a peek at what’s inside the plugin.

Since it was released in 2016, it’s become the form building plugin of choice for over 4,000,000 website owners.

There’s a free plugin option as well as paid plans. The most popular paid plan is WPForms Pro, which includes access to some of the most helpful features offered by this form maker tool.

How Does WPForms Work?

Asking yourself how do I use WPForms?

Well, the form builder is super easy to use because it’s a visual builder:

online form builder drag and drop dashboard

Once you install and activate the plugin, WPForms works by letting you drag and drop fields onto your forms to extend their functionality.

Or, you can start with one of the many pre-built form templates and never need to make any changes. It’s a flexible tool that leaves the customization up to you.

With WPForms you can build anything from basic to advanced forms. Next, we’ll check out how it’s done and review some of the most popular features of WPForms and what they can do.

What Are The WPForms Features?

WPForms offers a wide range of powerful features and addons, which we’ve detailed below. Click on a link if you’d like to jump to a specific feature:

  1. Drag and Drop Builder
  2. Stripe and PayPal
  3. File Upload Field
  4. Surveys and Polls
  5. 100+ Pre-built Templates
  6. Conditional Logic
  7. Multi-page Forms
  8. Offline Forms
  9. Zapier
  10. Anti-Spam Tools
  11. Form Notifications
  12. Digital Signatures
  13. Email Marketing Service Integrations
  14. User Journey Addon
  15. User Registration Forms
  16. Guest Post Submissions
  17. Geolocation Addon
  18. Form Abandonment
  19. Entry Management
  20. Form Pages
  21. Conversational Forms

Below we’ll take a deeper look into what these WPForms features do.

1. Drag and Drop Builder

drag and drop builder showing what is wpforms

The drag and drop builder is an easy-to-use visual form building tool that makes creating forms super easy and fun. To add a field you simply drag it from the left-hand panel onto your form on the right. And you can drag your form fields up and down in the builder to rearrange things to your liking.

2. Stripe and PayPal

wpforms review payment integrations

You can integrate your forms with 2 of the most popular online payment processors, easily. Check out the post on Stripe vs PayPal to learn about the differences. Authorize.Net is also available with the Elite plan.

3. File Upload Field

file upload form wpforms review

With WPForms you’ll be able to accept files on your forms so you can collect things like PDFs, images, and more through a File Upload Field.

4. Surveys and Polls

likert scale questions survey

The Survey and Polls addon lets you gather valuable feedback from visitors and view it in a beautiful reporting dashboard. Access NPS surveys, star ratings, Likert scales, and more.

5. 100+ Pre-built Templates

WPForms templates

Never start from scratch again. Set up the forms you need for your website in just minutes with pre-built form templates. This includes the most popular forms needed for small business websites like a simple contact form, order forms, a donation form, newsletter signup forms, and more.

6. Conditional Logic

enable conditional logic on donation form

The WPForms Smart Conditional Logic feature keeps forms concise and organized by hiding and showing fields based on previous answers.

7. Multi-page Forms

Multi-Page form in WPForms

WPForms allows you to break up long forms into smaller steps. That way, you can keep your form abandonment rate low with Multi-page forms.

8. Offline Forms

With the Offline Forms feature, you can enable forms to save collected data if a user loses their internet connection, then let them complete the form when they reconnect.

9. Zapier

wpforms and zapier

Put your forms to work for you by using the Zapier addon to connect to over 2,000+ web apps.

10. Anti-Spam Tools

wpforms anti spam options captcha

WPForms has some great anti-spam tools. Use hCaptcha, Google reCATPCHA v2 and v3, form tokens, or custom Captcha to keep your forms extra secure and your user’s data safe.

Did you know that the free version of WPForms has tons more anti-spam tools than other form builder plugins? Check out our comparison of WPForms Lite vs Contact Form 7 to find out why WPForms is so much better at stopping spam.

11. Form Notifications

The Form Notifications feature is a huge benefit to WPForms. Choose where email notifications are sent after people fill out a form, including to yourself, your team members, and the user.

12. Digital Signatures

signature field wpforms

Need someone to sign on your form? No problem. You can accept eSignatures and let people sign for things by quickly adding this field to your forms. And then once the user submits the form, their signature is saved as a PNG image that comes attached to their form entry.

13. Email Marketing Service Integrations

what is wpforms email marketing service integrations

WPForms lets you connect your forms to tons of popular email marketing services for easy marketing automation with providers like Constant Contact, Mailchimp, Campaign Monitor, and tons more.

14. User Journey Addon

User Journey addon

The User Journey addon can help you learn a lot about what’s working well with your website and your forms. See where people navigated to on your website before they found and filled out your form.

15. User Registration Forms

Custom user registration form template

With WPForms, you can build User Registration Forms to let visitors create a WordPress account and make their own user profiles on your site.

16. Guest Post Submissions

author details blog post submissions

The Post Submissions addon lets you easily accept guest posts without letting people log in to the backend of your WordPress website. This makes frontend publishing a breeze for all sorts of things, including guest blog posts to help you with user-generated content.

17. Geolocation Addon

WPForms geolocation for an entry

The Geolocation addon is a handy feature to help you learn more about your leads. It lets you see where people are submitting your forms from by simply turning it on.

18. Form Abandonment

Capture the email addresses of people who stopped filling out your form before they hit submit. The Form Abandonment tool is a great way to create your form abandonment email marketing campaign.

19. Entry Management

Contact form entry management in WPForms

With Entry Management and Editing, you can view all your form entries in the WordPress dashboard. From there, you can edit them, favorite them, mark them as read, and even delete ones you don’t need.

20. Form Pages

what is wpforms form pages landing page

WPForms has a great feature for turning forms into landing pages easily with the Form Pages addon. You can create awesome landing pages for your forms that offer a distraction-free experience for a higher form conversion rate.

21. Conversational Forms

Conversational form in WPForms

The Conversation Forms feature will help you increase conversion rates with gorgeous and modern interactive forms. With just a click, you can turn a simple form into one that feels like a face-to-face conversation.

On top of all these tools, there are many more features on the horizon with this plugin. The team is always hard at work listening to feedback and releasing awesome new things. In fact, the WPForms team is another great part of the plugin.

They are known for their world-class customer service. Not only does WPForms have extensive documentation covering every inch of the tool, but they also offer fantastic and personalized support from their highly rated customer service team.

Ready to get started? Let’s look at how to install WPForms next.

How Do I Install WPForms?

WPForms is super easy to install. And when you’re ready to get started, you’ll be walked through all the steps after you purchase the plugin.

Check out this guide on how to install a WordPress plugin for beginners if you’ve never installed a plugin before.

Step-by-step instructions can be found in this guide on how to install the WPForms plugin.

Is WPForms Free?

You can download the free version of the plugin known as WPForms Lite on WordPress.org.

Alternatively, and to take advantage of all the features we reviewed in this guide, you can buy and download a paid plan (WPForms Pro is the way to go) directly from the WPForms website here.

And if you’re a nonprofit, there’s a special WPForms nonprofit discount just for you.

How Can I View WPForms Entries for Free?

If you’re using the free version WPForms Lite, you can collect entry data through form notifications after those are set up.

If you’re using a paid plan, you can store your entries in the WordPress database and access them inside your WordPress dashboard.

How Much Does WPForms Cost?

wpforms pricing page how much does wpforms cost

WPForms is an incredibly affordable plugin when you take a look at all the money-making features it offers.

And because of this, website owners of all budgets and sizes can and do take advantage of investing in the popular WordPress form plugin.

The WPForms Pro plan is the best deal and starts at $199.50/year.

There’s also an Elite level plan that’s a great pick for website developers working on multiple sites. This plan includes unlimited sites where you can use the plugin, plus Salesforce, Authorize.Net, and ActivateCampaign integrations.

            Get WPForms Now             

Next Steps: Get WPForms

So there it is. A thorough breakdown of what WPForms does and is. We’re obviously fans of the plugin and hope this post sheds some light on why it’s such a popular WordPress form maker.

Looking for extra ways to make money from your website? Head over to our tutorial on how to make a simple order form on your WordPress website.

So what are you waiting for? Get started with the world’s best form builder today.

And if you liked this post, give us a follow us on Twitter and Facebook for more from our blog.

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Comments

  1. Hi there!

    I don*t know where to ask help so I*ll try this way 🙂 I just built my first webpage and used wp forms. I loved it. It’s easy to use etc. But now I have a problem. I needed videoconference and web calendar for customers and I switched my companys e-mail to google because Google demand it. But Googles calendar and mail was not what worked for me so I decided not to take it after trying it few days. But because my changes in e-mail settings, these wp- forms are not working any more. I changed my settings on my webhotel back the way they were and those are working. But this wp forms are not working. There are some settings that I am afraid to change because there is a chance to destroy all webpage. Can you help me, what should I do? I would like to keep using wp forms but I don’t know how to find a way back to settings they were. My settings should be secure, that number one priority for me and my clients.

    1. Hey Silja- I am sorry for the trouble you are facing here! Could you please double-check if all your notifications settings are correct? and if you are using a SMTP plugin for authenticated email transfer, please refer to this guide too

      For any further help on this, please get in touch with our support and we’d be happy to help 🙂

      If you have a WPForms license, you have access to our email support, so please submit a support ticket. Otherwise, we provide limited complimentary support in the WPForms Lite WordPress.org support forum.

      Thanks! 🙂

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