AI Summary
A thank you page is a small touch that quietly does a lot of work.
It confirms that an action worked, and it gives you a natural place to point people toward whatever you’d like them to do next instead of dropping them on a blank screen.
In this guide, I’ll walk you through how to make a thank you page in WordPress step by step, then show you how to automatically send people there after they submit a form.
What Is a Thank You Page?
A thank you page is the page people land on right after they finish something on your site, like submitting a form, buying a product, or signing up for your newsletter.
It’s easy to treat it as an afterthought, but it’s one of the best spots you have to keep someone’s attention, as a good thank you page can nurture leads and nudge them toward becoming customers.
It’s also a smart place to cross-promote to people who already buy from you. Here are a few things you can do with a thank you page on your WordPress site:
- Offer a coupon code to push someone toward their next purchase
- Send people deeper into your sales funnel
- Collect email addresses in exchange for a free lead magnet that you deliver right on the page
Step 1: Install and Activate SeedProd
You want your thank you page to look like a professional designer built it, even if you’d rather not pay one. The easiest way I’ve found to do that is with SeedProd a drag-and-drop landing page builder for WordPress.
SeedProd does a lot more than thank you pages. A few of the things it builds well:
- Coming soon pages: Start filling your sales funnel before you even launch.
- Landing pages with social sharing buttons: Make it easy for visitors to share your page and reach more like-minded leads.
- Webinar registration pages: Build an inviting page that encourages people to sign up and attend.
- Video landing pages: Create a distraction-free page where people actually focus on your video.
- Sales landing pages: Build a dedicated sales page on WordPress where your copy can do its job and people convert.
- Custom 404 pages: Turn lost traffic into leads by collecting emails or pointing people to other pages.
- Custom login pages: Match your login screen to your site and brand.
- Email marketing integrations: Connect the most popular email services so new subscribers flow straight to your list.
There’s a free version of SeedProd that handles simple landing pages just fine. For this tutorial I’m using SeedProd Pro because it gives you the thank you page templates and design options that make the page feel polished.
Go ahead and download and install SeedProd to get started. Once it’s installed, you’ll get a license key by email. Copy it, paste it into the license key field, and click Verify Key.
Next, scroll down and click the Create Your First Page button. That takes you to the SeedProd dashboard, where you’ll build your thank you page.
Step 2: Create a New Thank You Page
On the SeedProd Pages screen, scroll down to the Landing Pages section and click the orange Add New Landing Page button.
On the next screen, you’ll see all the templates SeedProd offers. Click the Thank You filter to narrow it down to templates built specifically for this kind of page.
Once you find a template you like, go ahead and click it to open it.
Now you’ll see two fields to fill out. Don’t worry about getting these perfect, since you can change them later in the page settings before you publish:
- Page Name: Name it something clear, like Thank You Page.
- Page URL: Adjust the URL to match your title or your SEO needs.
When you’re ready, click the Save and Start Editing the Page button.
That opens SeedProd’s visual editor, where you can make the template your own.
Step 3: Customize Your Thank You Page Template
The next step is to customize your thank you page so it matches your brand. Inside SeedProd’s builder, you’ll see drag-and-drop blocks on the left.
Drag the ones you want over to your page on the right. A good place to start is swapping in your own logo and editing the call-to-action button so it points to one of your own links.
Don’t forget to click Save to keep your changes.
Step 4: Add Content to Your Thank You Page
Now you can explore the blocks SeedProd gives you and decide what to add. You can keep your thank you page simple or go all out, whatever fits the action people just took. You’ll find all the blocks on the left side of the builder.
Here’s a sample of the blocks you can use:
- Standard
- Headline
- Text
- List
- Button
- Image
- Video
- Divider
- Spacer
- Columns
- Advanced
- Giveaways
- Contact Form
- Countdown Timer
- Social Sharing
- Animated Headline
- Progress Bar
- Testimonials
- Image Carousel
- Pricing Table
- Google Maps
- WooCommerce
- Add To Cart
- Checkout
- Featured Products
- Best Selling Products
There are plenty more blocks where those came from. You can also open Global Settings in the bottom-left of the builder to change fonts, colors, the background, and custom CSS.
Just remember to save any changes you make here.
Step 5: Connect Your Email List
One of the best things about SeedProd is how easily it connects to your email marketing service. It integrates with the most popular email providers, so you can collect a visitor’s email address without any extra hassle.
When you’re ready to connect and grow your email list, head to the Connect tab and sync your email service. Then click Save.
SeedProd also integrates with Zapier, Google Analytics, and Google reCAPTCHA. Connect any of these that you use. The more insight and automation you set up, the less manual work you’ll have to do later.
Step 6: Configure Your Thank You Page Settings
One of the last things to do before publishing is to set up your page settings. Head to the Page Settings tab. Under General, you’ll find:
- Page Title: Update your thank you page’s title.
- Page URL: Change the page URL here.
- Page Status: Publish the page or set it back to draft.
- SeedProd Link: Enter your custom affiliate link if you’ve joined the SeedProd partner program.
- Isolation Mode: An advanced setting that stops other plugins from running on the page.
- Facebook App ID: Needed to use the Facebook Page block.
It’s worth checking the other tabs too. Use the SEO tab to connect a great SEO plugin like All in One SEO, and use the Analytics tab to sync with a Google Analytics WordPress plugin like MonsterInsights.
One last thing to keep in mind is clicking the Mobile Preview tab to make sure your page looks good for visitors on phones and tablets.
When you’re done, click Save. Now you’re ready to publish.
Step 7: Publish Your Thank You Page
It’s time to take your thank you page live. Click the dropdown arrow next to the Save button, then select Publish.
Your thank you page is now live on your site.
Now you’ll want to get people to the page you just built. If you’d like visitors to land here automatically after they fill out a form, keep reading.
How to Automatically Send People to Your Thank You Page
Building the page is only half the job. Now you want people to actually land on it. The simplest way to do that after someone fills out a form is with WPForms, my go-to form builder for WordPress.
WPForms is the most beginner-friendly form plugin out there, with 6+ million people using it and 2,100+ ready-made form templates to start from.
Pair it with SeedProd and you can capture a lead on one page and send them straight to the next.
What I like most for this job is the confirmation system. The moment someone submits a form, WPForms can send them exactly where you want.
To redirect people to a page you built, you’ll need WPForms Basic or higher, which is the tier where form confirmations unlock.
Inside any form, head to Settings » Confirmations, and you’ll see three confirmation types to choose from:
- Message: Show a custom thank you message right on the same page. This is the default, and it works on every WPForms plan, including the free version.
- Show Page: Send people to an existing page on your site, like the thank you page you just built.
- Go to URL (Redirect): Forward people to any URL you enter, on or off your site.
For a thank you page, choose Show Page and select your new page, or use Go to URL (Redirect) and paste its address.
It’s a quick setup. If you want the click-by-click version, follow our guide on how to redirect users after a WordPress form submission, or read more about how the form confirmation feature works.
Plenty of site owners run SeedProd and WPForms together for exactly this reason. One builds the destination, and the other decides who gets sent there.
Get WPForms and Redirect Your Visitors
Thank You Page Best Practices
A thank you page only works if it does its job quickly and clearly. A few things make a real difference:
- Confirm what just happened: Tell people their form went through, their order was received, or their download is on the way. A clear confirmation removes any doubt that the action worked.
- Point to one clear next step: Choose the single most useful thing a visitor can do next, like reading a related post or following you on social, and make it obvious. Too many choices and people pick none.
- Keep the branding consistent: Match the colors, logo, and tone of the rest of your site so the page feels like part of the journey, not a detour.
- Add a focused call to action: One strong button beats five scattered links. Send people somewhere that helps them or helps you.
- Cut the distractions: Hide your main navigation and sidebar if you can. The fewer exits on the page, the more likely people take the action you want.
Most of the same landing page best practices that convert apply here too, since a thank you page is really just a landing page with a specific job.
FAQs About WordPress Thank You Pages
Thank you pages come up a lot once people start collecting form submissions and sales on their sites. Here are quick answers to the questions I hear most often.
How do I create a thank you page in WooCommerce?
WooCommerce shows a default order confirmation, but you can send customers to a custom thank you page instead.
Build the page with SeedProd exactly as described above, then set it as the redirect after checkout using a WooCommerce extension or a small snippet.
If you’re weighing your options, our roundup of the best WooCommerce plugins covers tools that handle this kind of post-purchase flow.
Can I make a thank you page with the WordPress block editor?
Yes. You can create a normal page in the block editor, add your message and blocks, and publish it like any other page.
The block editor just won’t give you the landing page templates or the distraction-free layout that SeedProd does, so it’s best when you want something simple that matches your theme.
How do I redirect users to a thank you page after a form submission?
Open your form, go to Settings » Confirmations, and choose either Show Page or Go to URL (Redirect). Point it at the thank you page you built, and WPForms sends people there the moment they submit. The WPForms steps earlier in this guide walk through it in more detail.
Where can I find thank you page examples and templates?
If you want inspiration before you build, take a look at these thank you page examples. SeedProd also ships with ready-made Thank You templates inside the builder, so you can start from a finished design instead of a blank page.
How do I make my thank you page private so only people who submitted can see it?
The most reliable approach is to give the page a hard-to-guess URL and avoid linking to it anywhere public, so the only way to reach it is by completing your form or checkout. For tighter control, you can password-protect the page in WordPress or restrict it to logged-in users.
How do I track conversions on a thank you page?
Because visitors only reach a thank you page after they complete an action, it’s a great place to measure conversions. Set the page as a goal or destination in your analytics tool, or add your ad platform’s conversion tag to the page so each visit counts as a completed conversion.
Next, Create a Coming Soon Page
That’s all it takes to build a thank you page in WordPress and send people to it automatically.
Now that you’ve got SeedProd set up, it’s worth putting it to work elsewhere on your site too. Take a look at our roundup of the best coming soon page examples for ideas you can build quickly with the same tools.
Build Your Thank You Page With SeedProd
Ready to build your form? Get started today with the easiest WordPress form builder plugin. WPForms Pro includes lots of free templates and offers a 14-day money-back guarantee.
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