9 Best JotForm Alternatives for WordPress Websites in 2021

Wondering what the best JotForm alternatives are?

JotForm, unfortunately, isn’t right for most people with WordPress websites.

So in this post, we’ve rounded up all the best JotForm alternatives available so you can find the one that works best for your small business.

Here’s a table of contents for quick reference:

  1. WPForms
  2. Formidable Forms
  3. HubSpot Forms
  4. Gravity Forms
  5. Google Forms
  6. Zoho Forms
  7. 123 Form Builder
  8. Ninja Forms
  9. Typeform

What You Need In an Online Form Builder

Among other issues, JotForm is simply too basic for most WordPress website owners. Luckily, there are a few really solid JotForm alternatives out there for you to consider. You just need to know what you’re looking for with an online form builder.

Make sure to pick a form maker that has most if not all of the following:

WPForms is the best WordPress Form Builder plugin. Get it for free!
  • Simple to Use: Since most small business owners aren’t website developers, a form builder should be so easy to use that anyone could build and manage different types of online forms.
  • Flexible Features: Look for a form builder that has the right amount of features that you need and isn’t too basic.
  • WordPress Integration: JotForm isn’t a WordPress plugin. You want your online forms to easily connect to your website. And, you should look for a WordPress form plugin that well, specializes in WordPress and has great reviews on that shows why people love it.
  • Captures Partial Form Submissions: JotForm has no ability to save details that have been typed into a form that never gets submitted. This is a huge con because this feature lets business owners send Cart Abandonment Campaigns.
  • Syncs to Email Marketing: You’ll want to make sure that your forms can easily connect to your email marketing service.
  • Support: Look for a form builder that offers plenty of documentation and tutorials on all their features, not just the popular ones. Make sure they offer helpful and friendly support when and if you need to reach out.

So now that you have an idea of some important things to look for in an online form builder, let’s jump right in and check out the best JotForm alternatives available and what they can do.

Best JotForm Alternatives for WordPress

If you’re looking for something better to handle your webforms, look no further than these JotForm alternatives.

1. WPForms

wpforms best paypal integrations

WPForms is the best of all the JotForm alternatives out there, hands down. It’s #1 for a lot of reasons, and WPForms Pro comes with some amazing features that can explode your website’s success.


  • Surveys Tools — Customizable online surveys and polls with results in beautiful graphs that includes things like NPS Surveys, Likert scales, and more.
  • WordPress Compatibility — WPForms is a WordPress plugin and part of the WordPress community, built to work perfectly with the popular website platform.
  • Security — Fight form spam with Captcha, reCAPTCHA, or custom Captcha.
  • Easy to Use — Form creation is insanely simple for even beginners because of the drag-and-drop visual builder.
  • Conversational Forms — Tap into the power of conversational marketing and give your forms a human feel while watching conversion rates skyrocket (users love these).
  • Awesome Landing Pages — Use the Form Pages addon to create distraction-free landing pages.
  • Multiple Integrations — WPForms connects with thousands of the most popular web apps using Zapier. Or, connect to over 50 popular plugins with Uncanny Automator.
  • Instant Form Notifications — Get email notifications sent to yourself or others so your team knows you’ve got a lead, right away.
  • Conditional Logic — Use the nifty and popular Conditional Logic feature to personalize your questions based on users’ other answers.
  • Form Templates  — WPForms has 100+ pre-designed templates so you never have to build a form from scratch.
  • Excellent Support — Knowledgeable and friendly customer support as well as tons of documentation.


WPForms Lite is free and offers unlimited forms and responses. WPForms Pro, which includes the features above, starts at $199.50/year.

Get started with WPForms Pro today!

2. Formidable Forms

formidable forms online form builder

Formidable Forms is on our list of the best JotForm alternatives if you’d like to build technical forms on your site. It allows you to get really advanced with things (like calculations) and is a good option for developers.


  • Free Plan — There’s a free version of the plugin offered at, but you’ll need to pay to access most features.
  • Visual Builder — A drag and drop builder helps you create advanced forms in real-time so you know what it looks like as you’re building it.
  • Math Calculations — Offer users instant online estimates and calculates advanced product options.
  • Quiz Maker — Create forms with quizzes that display scores.
  • Conditional Logic — Skip questions or make ones appear based on answers.
  • Integrations — Connect your forms with popular 3rd party services.
  • Form Notifications — Send email notifications to yourself or others.


Formidable Forms Business starts at $199.50/year.

3. HubSpot Forms

hubspot online form builder

HubSpot Forms is part of the HubSpot CRM platform, so everyone that fills out your form will be automatically added to your CRM. This makes it easy to manage your relationship with new leads and customers.


  • Free Plan — HubSpot’s form builder and CRM are available for free.
  • Marketing Tools — Comes with extra features like email marketing, landing page builder, live chat, and more.
  • Templates — Use goal-based templates to create effective forms quickly.
  • Drag and Drop Builder — Easily build and customize your forms, no coding required.
  • Form Fields — Up to 1,000 form fields and dozens of field types.
  • Conditional Logic — Display or hide form fields based on previous answers.
  • WordPress Plugin — Available as a plugin to integrate with your WordPress site.


HubSpot Forms is free.

4. Gravity Forms

gravity forms

Gravity Forms is a well-known form builder that works well on WordPress websites. It’s another option as an alternative to JotForm.


  • Multi-page Forms — Break up longer forms by using a multi-step form with breadcrumbs.
  • Conditional Logic — You can hide or display fields based on previous answers.
  • File Uploads — Let users upload files to your forms.


Gravity Forms Pro is $158/year.

5. Google Forms

Google Forms online form builder

Another form builder on our list of JotForm alternatives is Google Forms. It’s free, well-known, as easy to use. But it’s not completely WordPress-friendly or flexible.


  • Skip Logic — Use conditional logic to jump to specific pages based on their previous answers.
  • Basic Customization — You can change color schemes and fonts for a tiny bit of customization.
  • Multi-step Forms —Break up long forms into more than one page.
  • Easy Embedding — Does allow you to embed a form into your website.
  • Email Notifications — Get notifications when someone submits the form.
  • Offline Mode — Access data even when there’s no internet connection.
  • Easy to Use — It’s a popular choice that’s wildly simple and doesn’t take much to set up, but offers very few features compared to others on this list.
  • Images — You can add pictures to your forms to make them stand out or clarify things with your visitors.


Google Forms is free.

6. Zoho Forms

zoho forms best jotform alternatives wordpress

Zoho Forms is another one of the best JotForm alternatives out there that lets you easily collect form data.


  • Works With Zoho CRM — If you’re already using Zoho CRM, it’s super simple to get started since it’s part of the same program.
  • Customization — For better branding, you can build your form design to match your colors and look more professional.
  • Zoho Surveys — Connect Zoho with your online surveys.
  • Form Analytics — See how your web forms are performing and then share your findings with the team with the exporting feature.
  • Great for Teams — There are tons of features you can use as a team to streamline things.
  • Embed Forms on Site — Easily embed your forms directly onto your WordPress website.
  • Security — Built-in safety measures like assigning roles to help keep your website and data safe.


Zoho Forms starts at $10/month.

7. 123 Form Builder

best jotform alternative 123 form builder

123 Form Builder is a simple, straightforward alternative to JotForm. It’s incredibly basic, so if you don’t want to do anything flashy you may want to look into this online form builder.


  • Square Integration — The payment services provider has integration with this form builder, as well as a PayPal integration.
  • Easy to Use — The drag and drop builder makes it easy to build simple forms for your website.
  • Reports & Analytics — Track how your forms are doing with reports.
  • Form Templates — This form builder has some basic form templates.


123 Form Builder starts at roughly $240/year for a paid plan.

8. Ninja Forms

Ninja Forms homepage

Ninja Forms is another option if you’re looking for an alternative to JotForm. They have a drag and drop builder and a good interface.


  • Somewhat Easy — Ninja forms offer a drag and drop tool to make forms in a visual builder.
  • Form Import — Lets you import other Ninja Forms onto your site, helpful for developers building sites for multiple clients.
  • Captcha — Only supports Google reCAPTCHA v2.
  • A la Carte Prices — In a unique pricing model, some tools are offered in a ‘build-your-own-plan’ type of option with this particular form builder.
  • Basic Templates — A  handful of additional templates are offered.


Ninja Forms Professional starts at $99/year.

9. Typeform

typeform best alternatives to jotform wordpress

If you’re looking for a solid alternative to JotForm and have a big marketing budget, you could try checking out Typeform. It takes a “one-question-at-a-time” approach much like Conversational Forms with WPForms.


  • Gorgeous Forms — Some of the prettiest-looking modern forms available right now.
  • Templates — Typeform offers templates so you can have a place to start when building a form.
  • Logic Jumps — Offers conditional logic on your forms.
  • Pricey — Can really cost you if you want to access their most powerful features.


Typeform Professional starts at roughly $420/year.

Create Your WordPress Form Now

The Best JotForm Alternative = WPForms

We hope this list helped you learn more about all the JotForm alternatives out there for WordPress sites.

If you’re still asking yourself what the very best option is over JotForm, we think:

WPForms is the clear winner. It’s truly the best JotForm alternative out there.

The easy-to-use drag and drop builder makes it incredibly simple for anyone to build and manage their own website’s forms. Plus, it’s the most popular form builder for a reason. There are over 4 million downloads of WPForms and it’s also on the top 10 list of the most popular WordPress plugins of all time.

If you’re ready to watch your website’s success soar, get started with WPForms Pro today. And there’s nothing to lose to try it because there’s a 14-day money-back guarantee.

You may also want to check out our post on how to display a login form on any WordPress page. Registration and login forms are some of the coolest features that WPForms Pro offers.

And if this article helped you out, please follow us on Facebook and Twitter for more free WordPress tutorials and guides.

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