how to create an anonymous feedback survey

How to Create an Anonymous Feedback Form (With Templates)

Do you want to create an anonymous feedback form to conduct a survey?

An anonymous feedback form collects responses without recording a name, an email address, or an IP address, and WPForms builds one in WordPress with the Surveys and Polls addon.

Many people avoid answering surveys because they want to protect their privacy and don’t want to be identified. With an anonymous survey, you can boost participation while honoring people’s privacy.

In this post, we’ll walk you through creating an anonymous feedback form in WordPress.

Create Your Anonymous Feedback Form Now

Are Anonymous Surveys Useful?

Anonymous surveys raise response rates because people answer honestly when they cannot be identified. Anonymous online surveys are also useful for occasions when you want to avoid any bias.

They have higher response rates because people are more likely to respond to customer and employee engagement surveys, course evaluations, and other surveys when they’re anonymous. Under anonymity, participants tend to feel that they can respond truthfully without fear of retribution.

From a leadership perspective, honest feedback is critical to identifying problems and areas of improvement. You want your respondents to feel comfortable speaking freely about their experiences.

How to Create an Anonymous Feedback Form

WPForms is among the best online survey tools available, and it’s easy to create an anonymous survey using its survey-building features. I’ll walk through the steps to show you how to set it up and start collecting feedback.

Step 1: Install the WPForms Pro Plugin

WPForms is the easiest way to create a survey in WordPress. It ships with 2,100+ form templates, so you’re rarely starting from an empty canvas. WPForms is the most beginner-friendly WordPress form builder.

The WPForms homepage

What I like most about WPForms for anonymous feedback is that anonymity is a built-in setting. Plenty of form plugins log an IP address with every entry and give you no way to turn it off.

That leaves you promising anonymity you can’t actually deliver. WPForms exposes that switch in two places, and I’ll show you both.

Note that you will need a Pro license to use the Surveys and Polls addon, which is required to create an anonymous survey.

The WPForms pricing page.

To get started, buy the Pro license. Then, install WPForms on your website. If you need help, follow these instructions on how to add a plugin to WordPress.

Upgrade to WPForms Pro Now!

Step 2: Install the Surveys and Polls Addon

After installing WPForms, you need to install and activate the Surveys and Polls addon. In WordPress, locate and click on the WPForms Addons option in the menu on the left-hand side

Accessing the WPForms addons screen

Scroll through the options until you find the Surveys and Polls addon, and press the Install Addon button under it.

Install the WPForms Surveys and Polls addon

Once you’ve done that, you’re ready to create any survey or questionnaire for your WordPress site.

Step 3: Choose a Survey Template

Now it’s time to create a new form. Go to WPForms  » Add New.

Adding a new form in WPForms

Though you can create your own from scratch, WPForms has a range of survey templates for you to choose from. Using a template makes it even easier to create your anonymous feedback form.

Start with the template as a base and make any changes you need to customize it. For our purposes here, I’ll use the customer satisfaction survey template to help us learn more about the customer experience.

Select a WPForms template

Once you’ve selected your template, it will open in the drag-and-drop form editor.

Customer satisfaction survey in the form builder

If you create your own survey form, mind your question types.

If you include subjective, open-ended questions or even many demographic questions, you risk receiving answers that will disclose the survey respondent’s identity. Multiple Choices and other selection fields may be more effective.

However, you’re free to add Likert Scale or Net Promoter Score (NPS) fields to gather survey responses.

If you’re unsure of what response options to offer, WPForms has a feature called AI Choices that can help you compile a range of options for respondents to choose from.

AI choices

It’s also possible to use AI to create an entire form in WPForms, if that’s of interest to you.

Step 4: Enable Survey Reporting

While the form is open in the form builder, click on Settings » Surveys and Polls from the left-hand menu. Make sure the toggle switch is set to enable survey reporting.

How to enable survey reporting in WPForms

This setting ensures you can see all of the reports and graphs of the survey data in your WordPress dashboard. If you were conducting a poll, you also have the option to display poll results after form submission.

For our purposes here, however, we just want to make sure we enable survey reporting.

Step 5: Remove Identifying Field

To make the survey anonymous, any fields that would immediately give away respondents’ identities should be removed. Name and email address fields appear on most templates, so you’ll have to delete those.

To do that, go to the form builder, select the field you want to remove and click on the trashcan icon.

Remove the name and email form fields from the customer satisfaction survey

If you select a template that includes other contact information, such as an address or phone number, be sure to remove those as well. Any personal data fields should be removed.

GDPR Enhancements unlocks the anonymity settings, and new WPForms installs have it switched on already.

If you’ve been running WPForms since before that change, your existing setting was preserved, so it’s worth checking rather than assuming.

Save your form

After exiting the form builder, you should be back at the Forms Overview page. From here, locate and click on Settings in the left-hand menu.

Go to WPForms settings

The settings should appear next, with the General tab selected by default and your license key at the top of the page.

WPForms settings page with General tab selected

Scroll down until you locate the GDPR section, then toggle on GDPR Enhancements if it isn’t on already.

The GDPR settings in WPForms

Two more options appear alongside it, and both matter for anonymity:

  • Disable User Cookies: stops WPForms assigning each visitor a UUID cookie, which also switches off Related Entries, the Geolocation addon, and Form Abandonment
  • Disable User Details: stops WPForms storing IP addresses and user agents across every form on your site

For a fuller walkthrough of the panel, see our guide to GDPR-compliant forms.

Step 7: Disable IP Address Collection and User Details

WPForms stores an IP address and a user agent with every entry until you switch that off, either site-wide or one form at a time.

Although you’ve removed the name and email address fields, that metadata is still collected by default, and a survey cannot be truly anonymous if this information is collected.

With the form open in the form builder, click on Settings in the left-hand menu. The option for General settings will be selected by default.

The general settings tab in WPForms form builder

Scroll to the bottom and expand the Advanced options.

You’ll find a toggle switch that says, Disable storing user details (IP address and user agent). Toggle the switch to disable storing those details.

Disable storing user details in the form builder to create an anonymous feedback form

Please note that if you haven’t updated the GDPR settings in step 6, you won’t have this toggle switch. Be sure to update the GDPR settings first.

Tell Respondents the Form Is Anonymous

A confidentiality statement above the form raises completion rates because respondents can see what the form doesn’t collect.

Anyone who has filled in a form labeled anonymous and then received a follow-up email will assume the worst unless you tell them otherwise.

Wording like “This form does not record your name, your email address, or your IP address” works better than a vague promise of confidentiality. It’s also accurate once you’ve finished steps 5 through 7. Put that line directly above the form.

Then add the GDPR Agreement field from the form builder if your respondents are in the EU. It gives them an explicit consent checkbox and keeps the form compliant without asking for anything that identifies them.

Step 8: Publish the Anonymous Survey Form

Now that you’ve got the settings all squared away, you’re ready to publish your anonymous survey. To start, click on the Embed button at the top of the form builder.

Embed your form on your website

When you do that, a modal window opens to ask if you want to embed the form on an existing page or if you’d like to create a new page. You can choose whichever makes the most sense for you and your site.

The options for determining how to embed your form

I’m embedding my form on a new page, so I selected that option. After naming the page Customer Satisfaction Survey, I can click on the Let’s Go button.

Name your new page

Our new page will open as a draft. You can add content to the page if you want. We’ve opted to let the survey be the only content on the page. When your page is complete, click Publish.

Publish your survey page

Now if you visit the Customer Satisfaction Survey page on your site, you’ll see your live form.

A published anonymous survey

Step 9: View the Anonymous Survey Results

After people have participated in your survey, you’ll be able to view the results in your WordPress admin area. This functionality is one of the things that makes the WPForms Survey and Polls addon a great alternative to SurveyMonkey or Google Forms anonymous surveys.

There just won’t be any hard identifying information that can lead you to discover who submitted which responses.

To locate your entries, log in to WordPress and go to WPForms » All Forms. From your list of forms, locate your anonymous survey form.

Select the Survey Results option to view the results with a broad overview of the responses.

How to view your survey results

When you scroll through that page, you’ll see all survey questions and their responses presented in graph form.

survey and polls export results

The graphs give you good data visualization. You can change the chart view by selecting different icons in the top right corner.

The visuals are also a nice feature to use in presentations. If you want an image of your results, you can download each graph as either a PDF or JPG file. To do that, look for the Export dropdown in the top right corner of a graph.

Note that in this view, you can see survey responses, but you can’t see any identifying information about survey participants.

And there you have it! You’re now all set to build fully anonymous surveys on your WordPress site and collect anonymous feedback.

FAQs on Anonymous Feedback Surveys

Here are some common questions I’ve received about anonymous surveys in WordPress, covering what anonymity really requires and how to run a survey for employees.

Can an anonymous survey be traced?

No, an anonymous survey can’t be traced if it’s not collecting any identifying information. In WPForms, you can remove the Name, Email, Address, Phone, and all other fields that collect contact information. On top of that, you can disable IP addresses and user data collection in WPForms. Without these identifying data points, your surveys are truly anonymous and untraceable to any specific individual.

How do I create an anonymous feedback form?

Create an anonymous feedback form by deleting every field that collects contact information, then switching off the metadata your form tool stores in the background. In WPForms that means removing the Name and Email fields, enabling GDPR Enhancements, and toggling on Disable User Details. No IP address or user agent then gets saved with the entry. Starting from a survey template, the form itself takes a couple of minutes.

What does anonymous feedback mean?

Anonymous feedback means the person collecting the response can’t tell who submitted it. That takes more than leaving a name field off the form. Most form tools quietly log an IP address and a browser user agent with every submission. Feedback is only genuinely anonymous once those identifiers are switched off too.

How can I get anonymous feedback from a Google Form?

In Google Forms, turn off the Collect email addresses setting and avoid any question that asks for identifying details. The responses live in a Google Sheet rather than on your own site, though, and you don’t get the survey reports and graphs WPForms generates for you. That covers the basics but not much more. For business feedback, collecting it on your own WordPress site keeps the data and the reporting together.

How do I make an anonymous survey for employees?

Start from the anonymous employee satisfaction survey template, then remove any field that narrows responses down to one person. Demographic questions are the usual culprit, because asking for department, tenure, and location together will identify someone on a small team even with no name attached. Our list of employee satisfaction survey questions is a good place to start.

Next, Add Conditional Logic to Your Surveys

You’ve probably seen surveys that ask follow-up questions only when needed.

You can use conditional logic to create those types of surveys and determine which user responses will trigger follow-up questions, putting your survey at the next level.

Need some ideas for survey questions? Check out this list of 52 feedback form questions to help you get started.

Also, did you know that WPForms has a Google Sheets integration that lets you send your survey form data to a Sheet automatically? See our detailed guide for more info.

Build Your Anonymous Feedback Form Now

Ready to build your form? Get started today with the easiest WordPress form builder plugin. WPForms Pro includes lots of free templates and offers a 14-day money-back guarantee.

If this article helped you out, please follow us on Facebook and  X (Twitter) for more free WordPress tutorials and guides.

Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. See how WPForms is funded, why it matters, and how you can support us.

Renee DeCoskey

Renee DeCoskey has been blogging since 2001 and using WordPress since 2007. When she's not writing about WordPress plugins, you can find her curled up with a book or having fun in Rotary. Learn More

The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

Add a Comment

We're glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our privacy policy, and all links are nofollow. Do NOT use keywords in the name field. Let's have a personal and meaningful conversation.

This form is protected by Cloudflare Turnstile and the Cloudflare Privacy Policy and Terms of Service apply.