Category: Marketing

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What Is Form Analytics? (+9 Top Form Tracking Software)

Effective forms are rarely built by accident. It takes a deliberate, scientific approach to create forms that produce the best results. And like any science, the only reliable way to make progress toward your goals is by measuring results. Form analytics is a general name for various kinds of metrics that help you measure the […]

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best marketing automation software

13 Best Marketing Automation Software for 2026 (Compared)

Are you looking for the best marketing automation software for your business? Using marketing automation software to handle repeated tasks for you is key to growing your website.

On the flip side, if you’re manually supervising every aspect of your marketing, it can translate to valuable time spent on tasks that powerful software is fully capable of handling for you.

In this post, we’ll share the best marketing automation software for small businesses so you can save yourself time and money with your online marketing efforts.

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shared vs managed wordpress hosting

Shared vs Managed WordPress Hosting: Which Is Best?

Shared vs managed WordPress hosting is the first real decision you make about a new site. Shared hosting is the cheaper option that leaves maintenance to you, while managed WordPress hosting costs more and takes that work off your hands. That choice is worth getting right, because hosting contracts usually run a year. Below I […]

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best WordPress coming soon plugins and themes

9 Best WordPress Coming Soon Plugins (Free & Paid)

Do you want to show a coming soon page on your WordPress site while you’re working on it? Putting your site in maintenance mode or showing an under construction page can help you generate hype and even collect leads before your site is even live. In this post we share the best WordPress coming soon plugins to help you out.

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The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

Conversational Marketing Examples: Tools to Engage Customers

Conversational Marketing Examples: Tools to Engage Customers [2025]

Are you looking for conversational marketing examples to help you boost your customer engagement and online sales?

Conversational marketing helps you establish a relationship with existing and potential customers through interactions, conversations, and customizations. It improves the user experience, thereby increasing the possibility for sales.

In this post, we’ll take a look at the 5 types of conversational marketing you can use, examples of those strategies, and the tools that will make it possible.

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best-free-wordpress-contact-form-plugins

8 Best Form Builders For WordPress in 2026 [ALL FREE!]

Looking for a FREE form builder for WordPress?

A contact form is one of the most important elements you need on your website… and it’s easy to build one using a plugin. But which one will suit you best?

I sat down and worked through the most popular options to find the ones that genuinely earn the word “free” in their name.

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Integration New Feature Payments

Paystack Addon

Introducing the WPForms Paystack Addon: Accept Payments in Nigeria, Ghana, South Africa, and Kenya

The Paystack addon brings card, bank transfer, and mobile money payments to your forms for buyers in Nigeria, Ghana, South Africa, and Kenya.

Buyers click submit and pay in the Paystack popup in naira, cedis, rand, or Kenyan shillings, with no new field to add to your form.

Bank transfer and mobile money payments are saved as Pending, and WPForms can hold your notification emails until Paystack confirms the payment, then completes the order on its own.

Every Paystack payment shows up in WPForms » Payments, and full refunds can be issued without leaving WordPress.

New Feature

WPForms Dashboard

Dark blue hero with a circular bear logo on the left, large headline 'Introducing the New WPForms Dashboard' and an ANNOUNCEMENT badge; a dashboard mockup is visible on the right.

The WPForms Dashboard is a new home screen that opens the moment you click WPForms in your admin menu. Stat cards across the top total up your forms, entries, payments, views, and spam across the whole site.

An Entries widget charts activity over your chosen date range with a per-form table of entries, views, interactions, and conversion rate, and a payments widget totals everything collected once a gateway is connected.

With the Geolocation addon active, Top Locations ranks the countries your visitors come from, and a Suggested Next Steps panel points to features worth turning on.

Nothing to install, as it comes with every plan, including Lite!

New Feature

WPForms QR Code

Announcement banner: dark blue background with headline 'Say Hello to WPForms QR Code: One Scan Opens Your Form' and a large QR code on the right.

Every form now has its own built-in QR code generator, with nothing extra to install or buy.

Open a form’s General settings, choose the page the form lives on or paste its URL, and click Generate QR Code to copy it or download it as a PNG or a print-ready SVG.

Put it on menus, packaging, event badges, or business cards, and every scan opens your form instead of a page that only hands people something to read.

Included with every plan, including Lite; Pro and Elite plans can keep, remove, or replace the WPForms logo in the center with their own.

New Feature

Ranking Field for Surveys & Polls

Announcement hero: dark blue background, bear avatar left, large 'Introducing the New WPForms Ranking Field' text, and three stacked white option cards with 'Movies' highlighted.

The Surveys & Polls addon gains a Ranking field!

Instead of scoring each option separately, respondents drag options (or tap arrow buttons on a phone) into the order they prefer, so one option always has to come first.

WPForms tallies every response into a “Times at #1” count and an average rank for each option, with a chart that makes the winner obvious.

Lay options out as a vertical list or a grid, and use Image Choices or Icon Choices in place of plain text labels.

Integration New Feature Payments

Mercado Pago Addon

Introducing the WPForms Mercado Pago Addon: Card Payments Built for Latin America

The Mercado Pago addon brings on-page card payments built for Latin America to your forms.

Buyers enter their card details into secure, Mercado Pago-hosted fields inside the form, choose an installment plan, and pay in ARS, BRL, CLP, COP, MXN, PEN, or UYU without leaving your page.

An approved charge fires your confirmation, notifications, and integrations at the moment money actually moves, and full or partial refunds can be issued from WPForms » Payments.

WPForms takes no transaction fee, and it works with Quantities, Coupons, multi-page forms, Conversational Forms, Lead Forms, and Form Pages.