WPForms Blog

8 Best WordPress A/B Testing Plugins and Tools

A few years back, I changed a single button on a contact form from “Submit” to “Send My Message,” ran an A/B test, and watched the conversion rate jump by around 14%. That kind of result happens often enough that I treat A/B testing as a non-negotiable part of running any WordPress site.

The challenge is figuring out which plugin to actually use. Most lists I’ve come across either pad the ranking with tools that aren’t really A/B testing platforms, or skip the free options entirely. So I tested the ones that genuinely run on WordPress and ranked them by how useful they actually are for the kinds of sites my readers run.

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How to Create a Booking Form in WordPress 📅

Want to let users book appointments on your WordPress site? Online bookings can help you expand your business and streamline appointments.

In this post, we show you how to create a custom online booking form to take appointments online using WPForms.

How to Add Events to Google Calendar From WPForms

Would you like to automatically add events to your Google Calendar when a user submits a form on your WordPress site? In this tutorial, we’ll walk you through how to use WPForms to make an event form and connect it to your Google Calendar using the Zapier addon.

The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

8 Crucial Email Marketing Metrics (Start Measuring Today)

When I first started with email marketing, it quickly became clear that tracking the right metrics was essential to making my campaigns successful.

Each email I sent out could reach a huge number of people, but what mattered was understanding what worked and what didn’t.

Over time, I learned that certain metrics are extremely important to figuring out if your emails are actually engaging your audience.

In this guide, I’ll walk you through the most important email marketing metrics, showing you how each one can help you make smarter decisions.

How to Export Contact Form 7 Data to WPForms

Contact Form 7 recently entered a feature freeze. At a WordPress event, it was announced that version 6.2 will be the final major update for the plugin. After that, only bug fixes and security patches.

If you’re one of the 10 million WordPress sites still running Contact Form 7, that’s worth paying attention to. No new features means the plugin won’t keep pace as WordPress evolves.

I’ve helped quite a few people migrate from CF7 to WPForms over the years, and the process is one of the easiest plugin switches you’ll make in WordPress.

WPForms has a built-in importer that pulls your CF7 forms over in a few clicks. In this guide, I’ll walk you through the full export and migration process from start to finish.