8 Crucial Email Marketing Metrics (Start Measuring Today)
When I first started with email marketing, it quickly became clear that tracking the right metrics was essential to making my campaigns successful.
Each email I sent out could reach a huge number of people, but what mattered was understanding what worked and what didn’t.
Over time, I learned that certain metrics are extremely important to figuring out if your emails are actually engaging your audience.
In this guide, I’ll walk you through the most important email marketing metrics, showing you how each one can help you make smarter decisions.