About Our Team

Introducing our proficient content writer with extensive expertise.

Kacie Cooper

Writer

Expertise

  • WordPress
  • Content Writing
  • Education
  • Blogging

Highlights

Kacie writes for the blog and oversees the weekly newsletter for WPForms. She is a graduate of Pittsburg State University, where she received BAs in English and Psychology and an MA in Literature.

Kacie’s writing career officially began in the classroom, teaching research writing and composition classes to high school and college students. She even taught a semester on WordPress blogging. Kacie has also spent some time freelance writing, with bylines in a couple of major publications. She’s been blogging on WordPress since 2016 and joined WPForms in 2022.

When she isn’t writing, Kacie likes to unplug and enjoy the outdoors by camping, hiking, and biking.

30+ AI Tools For Small Businesses (Start Using Today)

There's no denying it -- AI is revolutionizing the way businesses operate on the web. AI, or artificial intelligence, is the technology that allows machines to learn and perform tasks that would normally require human intelligence.

And if you run a small business, you might be wondering how AI can help you complete a task or two. AI-driven tools can do more than help you complete tasks, though. AI can be implemented to assist you in virtually every aspect of your business.

But with so many AI tools breaking onto the scene, navigating can be overwhelming. So today, I'm exploring a handful of different areas of your small business and which types of AI tools could benefit you.

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Stripe vs PayPal

Should You Use Stripe or PayPal for Payments? A Quick Guide

Are you comparing Stripe vs PayPal to decide which platform to collect payments or donations on your website?

Since Stripe and PayPal are the most popular online payment gateways, your decision to pick a payment provider for your site probably comes down to these two options.

And I can help guide you through the decision.

In this post, I'll compare the pros and cons of both payment gateways, so you can decide if it's Stripe or if it's PayPal that works best for you to accept online payments for your business.

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How to Create an Order Form Without Payment in WordPress

Do you want to create an order form without payment in WordPress? Perhaps your business receives payments in-person, or maybe you offer consultations before requiring payment.

There are lots of reasons to create an order form without payment!

And with the WPForms drag-and-drop form builder, it's really easy to do. In fact, I'll show you how to do it with just 3 steps, 3 different ways.

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11 Memorial Day Coupon Code + Marketing Ideas for 2024

Do you need some coupon code and marketing ideas for Memorial Day? 

Memorial Day is a popular American holiday that honors active and fallen service members, and it marks the beginning of the summer season. 

So, if you're looking for ideas to inspire your 2024 campaigns, keep reading. In this article, I'm sharing 11 creative ways to incorporate Memorial Day in your marketing strategy.

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10 Easter Discount Code and Coupon Ideas to Boost Sales

Are you planning to run sales and offer discounts to celebrate this Easter holiday? Then you'll need to create some Easter coupons, first.

Coupons are a great way to promote your sales events, especially when sharing fun, Easter-themed coupon codes with your audience and website visitors.

So, keep reading! Today I'm sharing my favorite festive Easter marketing and coupon code ideas for 2024.

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New Feature

WPForms Dashboard

Dark blue hero with a circular bear logo on the left, large headline 'Introducing the New WPForms Dashboard' and an ANNOUNCEMENT badge; a dashboard mockup is visible on the right.

The WPForms Dashboard is a new home screen that opens the moment you click WPForms in your admin menu. Stat cards across the top total up your forms, entries, payments, views, and spam across the whole site.

An Entries widget charts activity over your chosen date range with a per-form table of entries, views, interactions, and conversion rate, and a payments widget totals everything collected once a gateway is connected.

With the Geolocation addon active, Top Locations ranks the countries your visitors come from, and a Suggested Next Steps panel points to features worth turning on.

Nothing to install, as it comes with every plan, including Lite!

New Feature

WPForms QR Code

Announcement banner: dark blue background with headline 'Say Hello to WPForms QR Code: One Scan Opens Your Form' and a large QR code on the right.

Every form now has its own built-in QR code generator, with nothing extra to install or buy.

Open a form’s General settings, choose the page the form lives on or paste its URL, and click Generate QR Code to copy it or download it as a PNG or a print-ready SVG.

Put it on menus, packaging, event badges, or business cards, and every scan opens your form instead of a page that only hands people something to read.

Included with every plan, including Lite; Pro and Elite plans can keep, remove, or replace the WPForms logo in the center with their own.

New Feature

Ranking Field for Surveys & Polls

Announcement hero: dark blue background, bear avatar left, large 'Introducing the New WPForms Ranking Field' text, and three stacked white option cards with 'Movies' highlighted.

The Surveys & Polls addon gains a Ranking field!

Instead of scoring each option separately, respondents drag options (or tap arrow buttons on a phone) into the order they prefer, so one option always has to come first.

WPForms tallies every response into a “Times at #1” count and an average rank for each option, with a chart that makes the winner obvious.

Lay options out as a vertical list or a grid, and use Image Choices or Icon Choices in place of plain text labels.

Integration New Feature Payments

Mercado Pago Addon

Introducing the WPForms Mercado Pago Addon: Card Payments Built for Latin America

The Mercado Pago addon brings on-page card payments built for Latin America to your forms.

Buyers enter their card details into secure, Mercado Pago-hosted fields inside the form, choose an installment plan, and pay in ARS, BRL, CLP, COP, MXN, PEN, or UYU without leaving your page.

An approved charge fires your confirmation, notifications, and integrations at the moment money actually moves, and full or partial refunds can be issued from WPForms » Payments.

WPForms takes no transaction fee, and it works with Quantities, Coupons, multi-page forms, Conversational Forms, Lead Forms, and Form Pages.

AI New Feature

WPForms Analytics

Dark blue hero with a bear avatar left, large WPForms v2.0 headline and a form analytics screenshot on the right.

WPForms 2.0 adds a complete form performance tracking suite inside your WordPress dashboard.

The All Forms page now shows Views, Entries, and Conversion Rate for every form, and each form gets its own analytics dashboard with views, interactions, conversion rate, abandonments, and errors over the last 7, 30, or 90 days or a custom range.

A field-by-field table shows interactions, time spent, errors, and abandonment for every field, so you can see exactly where people give up, and you can set a conversion goal to track progress.

There’s also a built-in AI chat reads your form data and tells you what is working, what is hurting conversions, and what to fix first.