Category: Marketing

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10 Ramadan Marketing Campaign Ideas to Boost Sales in 2027

Ramadan 2027 begins on the evening of Monday, February 8, with the holy month running through Wednesday, March 10. Eid al-Fitr is expected on Thursday, March 11.

That window is one of the highest-intent shopping seasons of the year, and the brands that actually win it are the ones that start planning months in advance.

I’ve put together 10 Ramadan marketing strategy ideas you can run on a WordPress site, with WPForms doing most of the heavy lifting. Each idea here is a tactic you can actually ship, not just a concept to think about.

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Fascinating Lead Generation Statistics

120+ Fascinating Lead Generation Statistics and Trends for 2024

With so many channels available to attract new leads – email, content, social media, paid ads, influencer marketing, and live chat to name but a few – choosing the right mix is crucial for your business’s growth.

To help you decide where to focus your lead generation efforts, we’ve compiled lead generation statistics from the latest studies and insights from industry leaders.

Use this information to put together your strategy and skyrocket your leads this year!

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Hero image for an article about Valentine’s Day deals: large title on the left, pixel calendar with a heart labeled February on the right, and a PRO TIP badge on the bottom left.

Valentine’s Day Coupon Code Ideas and Sale Slogans (2027)

At WPForms, we love helping you create the best forms for your website, like order forms with your own branding, prices, and coupons.

Offering coupons and discounts is a sweet way to incentivize your visitors to make a purchase, and it’s easy to do if you have a great order form!

So today, in anticipation of February 14th, we’re sharing some fun and festive Valentine’s Day marketing and coupon code ideas, and we’ll show you how to create them yourself.

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Best Mortgage Lead Generation Tips

Lead the Market: 10 Mortgage Lead Generation Tips for Winners

When it comes to mortgage lead generation, finding people who would be interested in taking out a mortgage and doing business with you can get quite difficult.

The industry is very competitive, and to compete with other businesses, real estate professionals, and mortgage brokers, you need to think out of the box.

This doesn’t mean you come up with an entirely new way of generating mortgage leads. There are many effective marketing methods and tools already available.

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The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

Our Favorite New Year Marketing + Coupon Ideas for 2024

Are you looking for great marketing and coupon ideas to inspire your New Year campaigns?

At WPForms, we love coming up with creative ways to feature coupons and order forms that convert. So, keep reading!

In this article, we’re sharing our favorite New Year marketing and coupon ideas, and we’ll walk you through how to incorporate each of these ideas on your website.

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Best free order form plugins

5 Best Free Order Form Plugins for WordPress

Most form plugins will happily let you build an order form for free, right up until you try to collect an actual payment. That’s the moment the upgrade prompt appears.

So I spent a few days building order forms with every free WordPress form plugin I could get my hands on, connecting real Stripe and PayPal accounts, and pushing test payments through each one.

A handful really do let you take orders without paying a cent for the plugin itself. Below are the five I’d actually recommend, what each one does well, and exactly where the free version runs out of road.

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New Feature

WPForms Dashboard

Dark blue hero with a circular bear logo on the left, large headline 'Introducing the New WPForms Dashboard' and an ANNOUNCEMENT badge; a dashboard mockup is visible on the right.

The WPForms Dashboard is a new home screen that opens the moment you click WPForms in your admin menu. Stat cards across the top total up your forms, entries, payments, views, and spam across the whole site.

An Entries widget charts activity over your chosen date range with a per-form table of entries, views, interactions, and conversion rate, and a payments widget totals everything collected once a gateway is connected.

With the Geolocation addon active, Top Locations ranks the countries your visitors come from, and a Suggested Next Steps panel points to features worth turning on.

Nothing to install, as it comes with every plan, including Lite!

New Feature

WPForms QR Code

Announcement banner: dark blue background with headline 'Say Hello to WPForms QR Code: One Scan Opens Your Form' and a large QR code on the right.

Every form now has its own built-in QR code generator, with nothing extra to install or buy.

Open a form’s General settings, choose the page the form lives on or paste its URL, and click Generate QR Code to copy it or download it as a PNG or a print-ready SVG.

Put it on menus, packaging, event badges, or business cards, and every scan opens your form instead of a page that only hands people something to read.

Included with every plan, including Lite; Pro and Elite plans can keep, remove, or replace the WPForms logo in the center with their own.

New Feature

Ranking Field for Surveys & Polls

Announcement hero: dark blue background, bear avatar left, large 'Introducing the New WPForms Ranking Field' text, and three stacked white option cards with 'Movies' highlighted.

The Surveys & Polls addon gains a Ranking field!

Instead of scoring each option separately, respondents drag options (or tap arrow buttons on a phone) into the order they prefer, so one option always has to come first.

WPForms tallies every response into a “Times at #1” count and an average rank for each option, with a chart that makes the winner obvious.

Lay options out as a vertical list or a grid, and use Image Choices or Icon Choices in place of plain text labels.

Integration New Feature Payments

Mercado Pago Addon

Introducing the WPForms Mercado Pago Addon: Card Payments Built for Latin America

The Mercado Pago addon brings on-page card payments built for Latin America to your forms.

Buyers enter their card details into secure, Mercado Pago-hosted fields inside the form, choose an installment plan, and pay in ARS, BRL, CLP, COP, MXN, PEN, or UYU without leaving your page.

An approved charge fires your confirmation, notifications, and integrations at the moment money actually moves, and full or partial refunds can be issued from WPForms » Payments.

WPForms takes no transaction fee, and it works with Quantities, Coupons, multi-page forms, Conversational Forms, Lead Forms, and Form Pages.

AI New Feature

WPForms Analytics

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WPForms 2.0 adds a complete form performance tracking suite inside your WordPress dashboard.

The All Forms page now shows Views, Entries, and Conversion Rate for every form, and each form gets its own analytics dashboard with views, interactions, conversion rate, abandonments, and errors over the last 7, 30, or 90 days or a custom range.

A field-by-field table shows interactions, time spent, errors, and abandonment for every field, so you can see exactly where people give up, and you can set a conversion goal to track progress.

There’s also a built-in AI chat reads your form data and tells you what is working, what is hurting conversions, and what to fix first.