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best A/B testing plugins and tools

7 Best WordPress A/B Testing Plugins and Tools

All smart marketers split test their critical online forms, landing pages, and other site elements. By split testing, you can understand what works best with your audience, and optimize your forms for more leads.

In this article, we’ll share the best WordPress A/B testing plugins for your WordPress site.

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Boost Data-Driven Decisions: Track File Downloads in WordPress

Boost Data-Driven Decisions: Track File Downloads in WordPress

It’s necessary to track file downloads from your website. True or false?

If you said true, good job!

Lead magnets are a popular way to grow email lists. You offer users a valuable download in exchange for their contact information. When you know how many times users have downloaded your lead magnets, you can make better decisions about where and how to use that content.

In this post, I’m going to show you a super easy way to track your file downloads in WordPress so that you can boost your data-driven decisions. Ready? Let’s get started!

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The Best WordPress Drag and Drop Form Builder Plugin

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Top Email Marketing Metrics

8 Crucial Email Marketing Metrics (Start Measuring Today)

When I first started with email marketing, it quickly became clear that tracking the right metrics was essential to making my campaigns successful.

Each email I sent out could reach a huge number of people, but what mattered was understanding what worked and what didn’t.

Over time, I learned that certain metrics are extremely important to figuring out if your emails are actually engaging your audience.

In this guide, I’ll walk you through the most important email marketing metrics, showing you how each one can help you make smarter decisions.

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