WPForms Blog

Introducing SendGrid Marketing Integration for WPForms

You already trust SendGrid with one of the most valuable jobs in your marketing.

Turning contacts into customers.

Your lists, your segments, the campaigns you send. They all run on the audience you have built inside SendGrid.

So here is a question worth asking: when someone fills out a form on your site, do they actually make it into that audience?

For most WordPress sites, the answer is no.

The leads land in your form entries, and getting them into your SendGrid lists has meant reaching for a third-party tool, a bridge plugin, or a CSV export you run when you remember.

There had to be a better way. And now there is.

Jun 30, 2026

By Syed Balkhi

How to Send WordPress Form Entries to a Slack Channel

When someone submits a form on your site, the entry usually lands in an email inbox or your WordPress dashboard. If nobody checks either one for a few hours, a warm lead cools off fast.

In this guide, I’ll show you how to send WordPress form entries to a Slack channel automatically, so your whole team sees every submission the moment it comes in.

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How to Build an Applicant Tracking System With WordPress Forms

You just posted a job, and the applications are already piling up in your inbox. Resumes come in as attachments, cover letters get pasted into emails, and good candidates are easy to lose track of.

You do not need to buy a separate hiring platform to fix that. You can build an applicant tracking system right on the WordPress site you already run.

Form Confirmations vs. Notifications: What’s the Difference

The difference matters, because each one handles half of what should happen after someone hits Submit.

In this post, we’ll break down what confirmations and notifications each do, how to set them up, and how to use them together so no lead, question, or signup slips past you.

Hero banner with a bear mascot on the left and the large headline 'What’s a Good Form Conversion Rate?' on a dark gray background; a 'PRO TIP' badge bottom left and abstract right-side infographic elements convey a guidance theme.

What’s a Good Form Conversion Rate? (2026 Benchmarks by Form Type)

You published a form, the entries started coming in, and sooner or later you found yourself staring at the numbers wondering if they are any good.

I have asked myself the exact same thing, and every time I went looking for an answer, I hit the same wall. One article says a good form converts at 2%. The next says 50%. Both sound confident, and they cannot both be right.

Those numbers disagree because people use “form conversion rate” to mean two completely different things. Once you know which one you are looking at, the benchmarks start to make sense.

In this guide, I will give you real, sourced numbers for 2026, broken down by industry and by form type. Then I will show you how to find your own rate inside WordPress and what to do to move it.

The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

Bear mascot in a navy suit holding a glittering diamond on a beige hero banner that reads “The Road to WPForms v2.0.”

The Road to WPForms v2.0: Every Step That Got Us Here

If you’ve been using WPForms for a while, you’ve watched it change under your hands.

A new integration here, a smarter field type there, and the AI features quietly leveling up the whole time.

Each update made sense on its own, but it’s easy to miss how much ground they cover when you add them all up.

WPForms 2.0 is the milestone that puts the whole picture in one place.

So this is the story of how we got here, and a tour of everything you can do with WPForms today, because chances are good you own features you haven’t tried yet.

Featured Articles

Introducing WPForms Analytics: Built-In Form Performance Tracking

Introducing SendGrid Marketing Integration for WPForms

WPForms Now Lets AI Assistants Build and Edit Your Forms

Recent Posts

How to Send WordPress Form Entries to a Slack Channel

How to Build an Applicant Tracking System With WordPress Forms

Form Confirmations vs. Notifications: What’s the Difference

What’s a Good Form Conversion Rate? (2026 Benchmarks by Form Type)

The Best WordPress Drag and Drop Form Builder Plugin

The Road to WPForms v2.0: Every Step That Got Us Here

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