WPForms Blog

WPForms Now Integrates with Klaviyo Natively!

Did you know that email marketing delivers an average ROI of $42 for every $1 spent?

And, what if I told you that for most WordPress sites running Klaviyo, a meaningful chunk of that return is walking past every form on the site?

Don’t believe me? Check how many form submissions you’ve collected in the last 30 days.

Now ask yourself: how many of those contacts are actually inside Klaviyo, enrolled in your welcome sequences, and receiving your emails?

Every form submission that doesn’t reach Klaviyo is a lead that never enters your marketing funnel. And every day that gap stays open, you’re losing revenue.

May 12, 2026

By Syed Balkhi

WPForms Surveys & Polls Just Got a Massive Upgrade – Here’s What’s New

Survey data is only as powerful as your ability to understand it.

And here’s the hard truth: if you’re staring at rows of raw responses trying to make sense of what your audience is actually telling you, you’re wasting time you DON’T have.

That’s exactly why we built the original Surveys & Polls addon. And today, we’re making it dramatically better, so you can get better insights, faster!

Apr 23, 2026

By Syed Balkhi

More Ways to Pay, More Reasons to Stay: PayPal for All WPForms Users

PayPall is now available to ALL WPForms users! Easily add PayPal to any WordPress forms and start accepting payments by PayPal, Pay Later, Google Pay, Apple Pay, Venmo, Fastlane, and regional payment methods for international users.

Mar 19, 2026

By Lauren Drew

How to Build a Knowledge Assessment Quiz for Employee Training

This post walks through exactly how to build a knowledge assessment quiz for employee training, from picking the right question mix to auto-scoring, pass/fail thresholds, and emailed results that land in a manager’s inbox. By the end, you’ll have a working quiz you can send to your team this week.

5 Quiz Ideas to Grow Your Email List in 2026

Sidebar signup forms and free PDFs still bring in subscribers, but the numbers have been sliding for years as readers learn to skip them on sight.

A typical newsletter signup form converts somewhere between 1 and 2 percent, and even well-designed lead magnets like ebooks rarely push past single digits.

The category that has held up best in the last few years is quizzez. The average online quiz converts at around 40 percent, which is roughly twenty times what a sidebar form pulls in.

So, in this post, I’ll share 5 quiz formats worth considering, with example titles you can adapt and a note on which kind of business each one tends to fit best.

How to Create an AI-Generated Quiz in WordPress

When it comes to creating a quiz, it can be difficult to set up 20+ questions from scratch, and somewhere around question 9 you start second-guessing the whole endeavor.

That’s where an AI quiz generator earns its keep. You describe the quiz you want, the AI drafts the questions, the choices, the scoring, and you spend your time reviewing instead of writing.

The catch with most options I’ve tried is that they ask you to bring an OpenAI API key, manage credits, and stitch the quiz output back into your site yourself.

The approach I’ll walk you through here uses WPForms, which has the AI builder and the quiz engine built into the same plugin. There’s no API key to set up or credits to manage.

How to Offer Multiple Payment Methods on One WordPress Form

In this post, I’ll show you how to add the PayPal Commerce field to a WPForms form so your customers get a single button that handles PayPal, Venmo, Apple Pay, Google Pay, and credit cards. All from the same form, with no extra plugins, no separate Stripe setup, and no developer required.

The Best WordPress Drag and Drop Form Builder Plugin

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A Beginner’s Guide to Form Conversion Optimization

Most site owners spend months worrying about traffic, but when the traffic actually arrives, the contact form sits there, and the leads never show up.

After working on a lot of WordPress forms, for my own projects and for clients, I’ve found the form itself is almost always what’s holding things back.

Small changes to how your form looks, asks, and follows up can move a 2 percent conversion rate into double digits, and you don’t need a CRO specialist to pull it off.

In this beginner’s guide, you’ll learn what form conversion optimization actually is, why most forms quietly lose leads, and the five practical pillars you can use to start fixing yours today.

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