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Announcement banner: dark blue background with headline 'Say Hello to WPForms QR Code: One Scan Opens Your Form' and a large QR code on the right.

Introducing WPForms QR Code: Send Every Scan Straight to Your Form

More than half of the world’s internet users scan a QR code every month.

On restaurant tables, checkout counters, product packaging, conference badges, the back of a business card.

And almost every one of those codes works in one direction.

It hands people something to read, like a menu or a homepage, and takes nothing back.

So they look, then put the phone away. No name or email ever reaches you.

WPForms points the scan the other way. Now it opens your form instead.

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How to Track User Journey Before Form Submission in WordPress

When a user fills out a form on your site, how do you figure out what actually lead them to it? The answer to this question could help you acquire more leads and form submissions.

So, it’s important to understand what pages someone reads before they submit. Luckily for you, WPForms can record the entire journey leading up to the form submissions.

In this guide, i’ll walk you through how to switch that on and how to read what it gives you, along with how to measure your form analytics to improve conversions.

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Which Marketing Channels Bring Your Best Leads?

One of the toughest decisions of running a business, especially in these times of changing search algorithms, AIO, AEO, GEO, and a huge list of other acronyms is that how much should you actually spend on marketing?

The best way to answer that question is to understand which of your marketing channels is bringing you leads. And, not just a list of contacts! But, actual leads with high-conversion potential!

Search for help with this and you’ll mostly find guides written for teams who already own an enterprise attribution platform and a full CRM, and that can be difficult to afford for most small-to-medium sized businesses.

So, in this guide, I will be focusing more towards the WordPress side of things, and just a heads up that I will be mentioning several of WPForms’ features that can help you out.

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The Best WordPress Drag and Drop Form Builder Plugin

Easy, Fast, and Secure. Join over 6 million website owners who trust WPForms.

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Meet the New WPForms Ranking Field – Find Out What Your Audience Wants Most!

Here’s an uncomfortable truth about survey forms.

You ask your audience to rate five ideas from 1 to 5. You collect hundreds of responses. You sit down to analyze the data and… everything scores between 3.8 and 4.2.

Now what?

You still don’t know which idea to work on next. You still can’t figure out what your customers actually care about most.

Rating questions let people sit on the fence, and when everything can score a 4, you’re leaving real insights on the table.

What you need is a question where something has to win.

That’s why today, I’m excited to announce something that will completely change how you collect preference data.

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Introducing the WPForms Mercado Pago Addon: Card Payments Built for Latin America

Introducing the WPForms Mercado Pago Addon: Card Payments Built for Latin America

Did you know that 83 million people use Mercado Pago every month? 

Last year alone, the platform processed $278 billion in payments.

That scale reflects something much bigger than the popularity of a payment platform. 

Mercado Pago has become a familiar part of how millions of people across Latin America buy, book, and pay online.

So when one of them reaches your payment form, can they pay the way they always do?

Starting today, yes they can!

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New Feature Payments

Start Your Stripe Subscriptions With a Trial Period

Left-aligned hero text: “Add a Trial Period to Stripe Subscriptions in WPForms,” with a bear avatar and an ANNOUNCEMENT badge on dark blue background.

A Stripe subscription sold through WPForms can now begin with a trial period: the subscriber signs up today, and their first payment waits until the trial is over.

The card is collected and checked at signup, held by Stripe, and charged automatically on the day the trial ends.

The length is a number of days, weeks, months, or years, chosen in the form builder’s Payments tab for each Stripe subscription you sell.

Each trial shows up in WPForms » Payments with a Trialing status until that first payment lands.

Read the full announcement to learn more!
Improvement

Weekly Email Summary

Hero banner announcing the WPForms Weekly Email Summary with a mascot circle on the left and a white analytics card on the right, on a dark blue background.

The weekly summary WPForms emails you now opens with stat tiles for entries, views, and spam, each marked with how it moved against the previous week.

Beneath them, a table gives every form its own line, and when the data earns it the headline changes to call out a best week, a milestone, or a form that has gone quiet.

A single button takes you from the email back into WPForms, so the thing worth checking is one click away.

Read the full announcement to learn more!
Integration New Feature Payments

Paystack Addon

Introducing the WPForms Paystack Addon: Accept Payments in Nigeria, Ghana, South Africa, and Kenya

The Paystack addon brings card, bank transfer, and mobile money payments to your forms for buyers in Nigeria, Ghana, South Africa, and Kenya.

Buyers click submit and pay in the Paystack popup in naira, cedis, rand, or Kenyan shillings, with no new field to add to your form.

Bank transfer and mobile money payments are saved as Pending, and WPForms can hold your notification emails until Paystack confirms the payment, then completes the order on its own.

Every Paystack payment shows up in WPForms » Payments, and full refunds can be issued without leaving WordPress.

Read the full announcement to learn more!
New Feature

WPForms Dashboard

Dark blue hero with a circular bear logo on the left, large headline 'Introducing the New WPForms Dashboard' and an ANNOUNCEMENT badge; a dashboard mockup is visible on the right.

The WPForms Dashboard is a new home screen that opens the moment you click WPForms in your admin menu. Stat cards across the top total up your forms, entries, payments, views, and spam across the whole site.

An Entries widget charts activity over your chosen date range with a per-form table of entries, views, interactions, and conversion rate, and a payments widget totals everything collected once a gateway is connected.

With the Geolocation addon active, Top Locations ranks the countries your visitors come from, and a Suggested Next Steps panel points to features worth turning on.

Nothing to install, as it comes with every plan, including Lite!

Read the full announcement to learn more!
New Feature

WPForms QR Code

Announcement banner: dark blue background with headline 'Say Hello to WPForms QR Code: One Scan Opens Your Form' and a large QR code on the right.

Every form now has its own built-in QR code generator, with nothing extra to install or buy.

Open a form’s General settings, choose the page the form lives on or paste its URL, and click Generate QR Code to copy it or download it as a PNG or a print-ready SVG.

Put it on menus, packaging, event badges, or business cards, and every scan opens your form instead of a page that only hands people something to read.

Included with every plan, including Lite; Pro and Elite plans can keep, remove, or replace the WPForms logo in the center with their own.

Read the full announcement to learn more!
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