What Is Progressive Profiling and How To Use It in 2025
If you’ve ever felt stuck between wanting more data from your website visitors and fearing that asking too much too soon might scare people away, you’re not alone.
Creating meaningful connections with your audience is no small accomplishment. You need to gather insights that allow you to speak directly to their individual interests and challenges.
In this guide, I’ll explain what progressive profiling is, why it matters in digital marketing, and the steps to use it in 2025 with none other than WPForms!