Hamza Shahid

Writer

Expertise

Content marketing
Email marketing
Affiliate marketing
WordPress
SAAS
ERPs

Highlights

Hamza is a Content Writer for the WPForms team at Awesome Motive, where he also contributes to WP Mail SMTP. He holds a BSc in Business Administration and brings a diverse range of experience to the team.

He began his writing career at a creative agency, where Hamza honed his skills in creating blogs, tutorials, eBooks, press releases, and whitepapers. Eager to explore new opportunities, he ventured into freelancing on Fiverr, offering a variety of content services.

His career took a specialized turn when he spent six years in the cybersecurity and ERP industries, managing a portfolio of eight Managed WordPress affiliate sites. This experience gave him a strong foundation in affiliate marketing and SEO.

Joining WPForms in 2023, Hamza now focuses on creating insightful content that helps users get the most out of their WordPress experience. When he’s not behind the screen, Hamza enjoys spending quality time with his cats and exploring beaches across the city.

How to Send WordPress Form Entries to a Slack Channel

When someone submits a form on your site, the entry usually lands in an email inbox or your WordPress dashboard. If nobody checks either one for a few hours, a warm lead cools off fast.

In this guide, I'll show you how to send WordPress form entries to a Slack channel automatically, so your whole team sees every submission the moment it comes in.

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How to Build an Applicant Tracking System With WordPress Forms

You just posted a job, and the applications are already piling up in your inbox. Resumes come in as attachments, cover letters get pasted into emails, and good candidates are easy to lose track of.

You do not need to buy a separate hiring platform to fix that. You can build an applicant tracking system right on the WordPress site you already run.

Hero banner with a bear mascot on the left and the large headline 'What’s a Good Form Conversion Rate?' on a dark gray background; a 'PRO TIP' badge bottom left and abstract right-side infographic elements convey a guidance theme.

What’s a Good Form Conversion Rate? (2026 Benchmarks by Form Type)

You published a form, the entries started coming in, and sooner or later you found yourself staring at the numbers wondering if they are any good.

I have asked myself the exact same thing, and every time I went looking for an answer, I hit the same wall. One article says a good form converts at 2%. The next says 50%. Both sound confident, and they cannot both be right.

Those numbers disagree because people use "form conversion rate" to mean two completely different things. Once you know which one you are looking at, the benchmarks start to make sense.

In this guide, I will give you real, sourced numbers for 2026, broken down by industry and by form type. Then I will show you how to find your own rate inside WordPress and what to do to move it.

Bear mascot in a navy suit holding a glittering diamond on a beige hero banner that reads “The Road to WPForms v2.0.”

The Road to WPForms v2.0: Every Step That Got Us Here

If you've been using WPForms for a while, you've watched it change under your hands.

A new integration here, a smarter field type there, and the AI features quietly leveling up the whole time.

Each update made sense on its own, but it's easy to miss how much ground they cover when you add them all up.

WPForms 2.0 is the milestone that puts the whole picture in one place.

So this is the story of how we got here, and a tour of everything you can do with WPForms today, because chances are good you own features you haven't tried yet.

How to Add Downloadable PDFs to WordPress Form Confirmations

Do you want to add a downloadable PDF to your WordPress form confirmation? Handing visitors a resource the moment they submit your form is a great lead generation strategy.

Email notifications are still a great way to keep a record on file, but your confirmation message is the first thing a visitor actually sees, so it's the perfect place to put the file front and center.

How to Add a Klaviyo Signup Form to WordPress

You're running your email marketing through Klaviyo, and you need a signup form on your WordPress site that feeds it. Klaviyo's own instructions mostly point you toward pasting embed code into your theme.

In this guide, I'll walk you through a more flexible route, a native WordPress signup form that sends every new subscriber straight to your Klaviyo lists without you pasting a single line of code.

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