User Journey Addon

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Would you like to record your user’s path throughout your site before submitting your WordPress forms? With the User Journey addon in WPForms, you can easily see where your users visit on your site before filling out your forms.

This tutorial will show you how to install and use the User Journey addon for WPForms.


Installing the User Journey Addon

Before getting started, you’ll first need to make sure that WPForms is installed and activated on your WordPress site.

Once you’ve got WPForms installed and your license is verified, you’ll be able to quickly install and activate the User Journey addon.

Viewing User Journey Details

Once the User Journey addon is activated and installed, all future form submissions will include the User Journey information in the entry details.

To view this information, go to WPForms » Entries and select the name of your form.

Select Form Name in Entries

This will show a list of all available entries in the form. To see an entry’s User Journey details, click the View button to open the full entry details.

Click view action

Once you’ve opened the complete details of your entry, scroll down until you see the section titled User Journey.

User Journey Header

This section will allow you to see each step a user took on your site, including the page the user was referred from. You will also be able to view details such as the date, time, and duration of the visit to each page.

Note: In some cases, the referrer information may not be available in the User Journey results. For example, if a user has come from a non-SSL site and your site runs on SSL, the referrer information won’t be captured. Additionally, users may have special privacy settings or extensions running in their browser, preventing referrer information from being captured.

Additionally, you can view any available URL parameters by clicking the Info icon.

URL Parameters

This will reveal the specific URL parameters for that page, including any search queries.

UTM Source

If you’d like, you can also view a visited page in a new tab by clicking the Open Window in a New Tab icon.

Open Page in New Tab

Using the Entry User Journey Smart Tag

Smart Tags provide a powerful solution to include helpful details in your form settings, notification emails, and more. The {entry_user_journey} Smart Tag allows you to include user journey data tables in your form notification emails and confirmations.

Adding the Smart Tag to Notification Emails

In the form builder, locate your notification settings by navigating to Settings » Notifications. If you haven’t already, go ahead and enable email notifications by setting the Enable Notifications option to the on position.

Enable form notifications

Note: To learn more about notification emails, check out our complete guide to setting up notification emails in WPForms.

Next, scroll down to the Email Message section and click on Show Smart Tags.


You’ll now see a list of the available Smart Tags you can add to your notification email. From this list, click on the Entry User Journey Smart Tag.


After that, the {entry_user_journey} Smart Tag will be added to the Email Message.


Now that you’ve added the Smart Tag, be sure to save your notification settings. The notification email will now include the user journey data when the form is submitted.


Adding the Smart Tag to Form Confirmations

In the form builder, go to Settings » Confirmations to access your form confirmation settings.

Accessing Confirmations settings

Be sure that the Confirmation Type is set to Message because the Entry User Journey Smart Tag can only be used with that method.


Next, click Show Smart Tags located under the Confirmation Message.


You’ll then see a list of Smart Tags that you can add to the Confirmation Message. From this list, select the Entry User Journey Smart Tag.


Once you’ve added the Smart Tag successfully, you’ll see the entry_user_journey Smart Tag in the body of the Confirmation Message.


Finally, be sure to save your settings. Now when a user submits your form, they’ll see their entry journey information in the confirmation message.


Note: For more details on setting up confirmation messages, check out our complete guide to setting up form confirmations.

That’s it! We just showed you how to install and use the User Journey addon in WPForms.

Next, would you like to record the geographic location of your users? Be sure to check out our guide to using the Geolocation addon for more details.