AI Summary
Staring at an empty poll form, trying to think of a question that people will actually want to answer? It’s harder than it looks, and the wrong question gets you crickets instead of feedback.
So I’ve put together 110+ good poll questions you can borrow, organized into 15 categories. Whether you want quick icebreakers, office polls, customer feedback, or something delightfully weird, there’s a section for you below.
What Are Good Poll Questions to Ask?
Good poll questions are short, single-topic questions with a handful of easy answer choices, matched to the audience you’re asking. A good poll takes seconds to answer, so specific and simple beats clever every time.
Once you’ve made a poll on your WordPress website, the type of poll questions you ask will depend on what kind of audience you have.
For example, if you’re a blogger selling digital goods like ecourses through a membership site, you’ll want to have more casual questions that break the ice so your audience gets to know you and becomes comfortable with you.
But if you’re a small business that sells acoustic foam to other small businesses, you’ll want to better understand the needs of the customer, so you’ll probably want to ask some probing poll questions to get to know their individual soundproofing needs.
Here’s a quick map of every category in this list.
| Category | Best For |
|---|---|
| Motivation | Learning why visitors came to your site |
| Satisfaction | Product, service, and support feedback |
| Fear | Finding out what stops people from buying |
| Ice Breaker | Warming up a new audience |
| Would You Rather | Quick, fun engagement |
| Funny | Getting a laugh and a response |
| Probing | Deeper customer research |
| Likert Scale | Measuring agreement and satisfaction |
| Yes/No | Instant, no-effort answers |
| Office and Workplace | Team meetings and company culture |
| Friends and Social Media | Stories, group chats, and feeds |
| This or That | Rapid-fire preference polls |
| Marketing and Business | Audience and market research |
| Weird and Random | Maximum reply-bait energy |
| Event and Webinar | Live sessions and follow-ups |
- Motivation Poll Questions
- Satisfaction Poll Questions
- Fear Poll Questions
- Ice Breaker Poll Questions
- Would You Rather Poll Questions
- Funny Poll Questions
- Probing Poll Questions
- Likert Scale Poll Questions
- Yes/No Poll Questions
- Office and Workplace Poll Questions
- Poll Questions for Friends and Social Media
- This or That Poll Questions
- Digital Marketing and Business Poll Questions
- Weird and Random Poll Questions
- Event and Webinar Poll Questions
Motivation Poll Questions
Motivation poll questions are good for finding out why people are visiting your website. This is especially helpful if you run an eCommerce shop. After all, knowing what your customers are looking for while browsing your site is great so you can give them more of what they want.
These poll questions don’t have to relate to an online shop though. Just discovering what people expect to find once they land on your site can give you the data needed to make your site more inviting and help decrease bounce rates.
With WPForms, you can view all the results of the different types of polls and surveys in a beautiful and easy-to-read dashboard, too.
So here are some of the best motivation poll questions to ask on your poll form, whether you want to ask one question or more:
1. What were you hoping to find on this site?
Dig into why they are there. You can learn a ton about the needs of visitors from this open-ended question.
2. How did you hear about us?
3. What brings you to our website?
If you can understand what drives people to visit your site, you can improve your business model and provide more value for those who are looking for something specific.
Satisfaction Poll Questions
Just like knowing what drives people to your website can help you make the right changes, knowing what satisfies your site visitors can help too. You want to know what people like about your website, your blog content, your products and services, and even your customer service experiences.
So, a good poll question to ask might be:
4. Would you recommend our products/services to your friends and family?
5. How did you enjoy your experience with our customer support team today?
A great follow-up if they’ve interacted with other members of your team.
6. Is there anything on our site that didn’t work the way you expected it to?
Instead of multiple choice questions, you can also try to do some open-ended polling questions, even though they’re more typically found in survey best practices.
Although all of these questions are good ones to ask, it’s important for those with online shops to consider asking the recommendation poll question. That’s because a person’s likelihood of recommending your products or services is a good indicator of whether your company can be expected to grow in the future.
And the great thing about using the WPForms plugin, is that you can enable conditional logic to reveal an open-ended question for those that answer “No” to the recommendation poll question.
This way, you can find out from customers themselves what you can do better to get them to return and make a positive recommendation to others.
After all, customers will jump at the chance to tell others about their experiences, whether positive or negative. You’ll want to use any negative experiences to help you become better moving forward and prevent those things from happening again.
Fear Poll Questions
The more trust you can gain from site visitors, the better. Luckily, using good poll questions to find out what your site visitors fear the most about becoming a customer can help you build a better relationship with them and convince them to go ahead and make a purchase.
People have fears, uncertainties, and doubts about many things when it comes to making an online purchase like:
- The actual product won’t match the images
- There’s no way to get in contact with you after a purchase has been made
- The return process will be a hassle
- An item won’t fit right
- Package(s) will get lost in the mail
- Doubt about whether there is a real need for an item
- Worry there’s a better deal elsewhere
- Fear about the level of security while making a purchase with a credit card
As you can see, there’s a lot stopping people from finalizing their purchases. However, by adding a poll form to your website for people abandoning their shopping cart to fill out, you can tap into those fears and make your site better at putting those fears to rest.
Not to mention, you can have people who have completed a purchase fill out your poll form too to see where you can do better.
Here are some good poll questions to ask for identifying people’s fears:
7. Is there anything about this checkout process you feel we should improve?
Great to ask after they’ve completed their purchase.
8. Do you have questions before completing a purchase?
You can easily put this question in a popup form on your checkout page.
9. What prevented you from completing your purchase with us today?
The more you learn about why people aren’t converting, the more you can change for the better. As a result, you’ll see more satisfied customers than ever before. And all because you added a poll form to your website to see what your site visitors needed from you.
Ice Breaker Poll Questions
Want to keep it casual and get to know your audience better on a personal level? Ice breaker poll questions are a good way to loosen up your visitor while also gathering some important info about them. This will help you make better business decisions moving forward, too!
10. Where are you from?
You can also use the Geolocation addon if you’d like to find this out yourself through your forms.
11. What are you hoping to learn today?
Great to use if you’re about to host a webinar and want to get to know your audience.
12. Which languages do you speak?
This question is eye-opening to ask. You can find where a lot of people are from. Not everyone lives where a language is spoken though, keep in mind.
13. What’s your age group?
You might be surprised to learn there’s a huge age range in your audience! Or, this question might show you that your brand is attracting a certain group.
14. How are you feeling today?
If you want to dig into your visitor’s questions later on like in a webinar, you can always bring their answers about how they’re feeling back up. Or, use this question as a way to get them talking about their day.
15. What superpower would you like to have?
You can easily add an ‘other’ box to get some really fun answers to a poll question like this.
Would You Rather Poll Questions
Although they can easily be considered to be on the ice breaker poll questions side of things, Would You Rather is another great category of poll questions to engage your audience with.
16. Pop or Indie music?
Most people are eager and willing to answer quick questions like these. Something universal like music preferences is a great question to ask.
17. Air travel or road trips?
This fun type of question can remind people about a time when they were doing something fun like traveling. Hopefully, this can help open them up a bit to be more honest in other questions that require more thought.
18. Sunrises or Sunsets?
Another simple, colorful question if you’re trying to break the ice could be to ask about sunrises or sunsets. And hey, this can give you insight into if you’re attracting morning people or night owls. There’s a significant psychological difference between the two!
19. Oceans or Rivers?
Here’s another casual, easy-to-answer question you could use.
20. The Office or Parks and Rec?
This question should put a smile on the face of your user if they’re a TV lover.
21. A Big Party or a Quiet Book?
Another good one to ask if something like this that gauges personality. You can find out a lot about a person from a simple question like this.
22. Animated Film or Crime Documentary?
The above question is simple, but you can always ask for more details. Someone may be willing to provide more info about why they like one thing over another, giving you more insight.
23. Coke or Pepsi?
Here’s a silly, easy question to throw out to break the ice.
Funny Poll Questions
Humor can help relax people, so don’t shy away from it on your poll questions. Here are some great ideas for a funny poll question to try and get a laugh out of your audience while also engaging them on your website.
24. Be Honest – Are You Wearing Your Pjs Right Now?
A super fun and conversational question. Make sure to only ask something like this if it matches your brand’s tone.
25. Which Harry Potter House Do You Belong In?
You can always leave an option of ‘I Don’t Know’ for people that aren’t familiar with pop culture references.
26. Early Bird or Night Owl?
You could ask this question directly if you want to know. You could easily adjust this poll question product related – the example above may be good for a company that sells pillows and is sleep related.
27. Would You Choose to Live Forever?
You can ask a variation of a question like this, but this one is a fun option.
28. Would You Quit Your Job if You Won a Mega Lottery?
You may not need to know the answer to this to help build your business. However, a question that makes your visitors picture themselves with tons of money could be a great place to guide them mentally. And this can’t hurt if you’re selling something on your site.
29. Who Did the Best Acting Job as the Joker?
A totally silly question that can spark interest in pop-culture fans that may be taking your poll.
There are so many variations of funny poll questions. Feel free to make them your own and show a little bit of your brand’s personality in them.
Probing Poll Questions
To really get to know your audience’s needs in a long-term sense that can help your product or services, you’ll want to dig in with some probing, informative questions to find out more about their personal needs.
30. What’s your biggest business need right now?
This fantastic question can really reveal how you can help your customers.
31. Tell us a huge pain point for your business.
This question is another way to ask how you can help. When you know what customers struggle with, you can focus on building a high-demand product that can meet their needs.
32. What’s your ideal monthly income from your site?
Similar to the lottery question, this one is a great way to put your visitors in a state of mind where they can picture themselves meeting a goal. And then you can tell them how you can help them get there.
33. What do you love about our website?
Find out what you can do more of and keep doing on your site.
34. What could be better about this website?
Here’s an easy way to figure out what you can fix on your website.
35. How long have you been using our services?
The longer someone has been with you, the more they may know about your offerings (hopefully!).
36. How long have you been visiting this site?
Someone may have been with you for a long time, but never come to your website. That’s important to know! It can show you it may be time to step up your digital marketing game and create a killer newsletter.
37. What’s your current job role?
Find out if the person is a solopreneur, executive, or entry-level to see if they are a decision maker.
38. How long have you been in this role?
It’s wise to use conditional logic here to display another box for a previous role if the user answers they haven’t been in their current one for long.
39. What’s your income bracket?
Make sure to give users a chance not to answer sensitive questions like these. You don’t want to offend them, but if they’re willing to offer the information then that’s great.
40. What’s the best product/service we offer?
You’ll hopefully find out with this question what product you make/offer that people love, so you can focus on making it even better.
41. Would you be interested in joining our newsletter?
Don’t forget to offer anyone on your site a way to sign up for a newsletter so they return.
Likert Scale Poll Questions
A Likert scale poll question measures how much someone agrees or disagrees with something. Here are some examples.
42. How happy are you with the way support handled your needs?
It’s always important for you to know if your support team is meeting customers’ expectations.
43. How satisfied are you with our service?
This is a variation of asking if a customer’s needs were met, but breaking it down into multiple options for deeper insight.
44. How happy are you with our prices?
If a customer feels something is a great product, they’re more likely to be satisfied with the price they’re paying in most cases. So, this is a great question to ask to gauge satisfaction with the product overall.
45. How important to you is product price?
You can follow-up the last question with one like this, to help find out more about the priorities of your customers.
46. How likely are you to recommend our product?
You definitely want to ask this question, because recommendations are super important to growing your business.
47. This website is easy to navigate.
Make sure to use a strongly agree to strongly disagree scale on this type of question.
Yes/No Poll Questions
Yes/No poll questions can be whatever you want them to be – from fun, to informative, or to get to know your audience on an even deeper level.
48. Do you use social media?
Here’s a question that’s also a great opportunity to plug your own channels and link to them.
49. Can you work with music playing?
Here’s a fun yes/no question to make your audience feel like you want to get to know them.
50. Would you buy this item?
You can try an image poll and have questions with images.
51. Does marketing your business make your head hurt?
Putting customers in a headspace where they are thinking about how hard a task is is especially helpful if you’re selling something that will help ease that frustration.
52. Do you need help getting more leads?
A great poll question that can lead to a form landing page to promote a service that can help.
Office and Workplace Poll Questions
Team polls are the fastest way to make a meeting feel less like a broadcast and more like a conversation. These work in standups, all-hands, retros, or a quick message to the whole company.
53. What time do you actually start working in the morning?
54. Coffee, tea, or energy drinks to get you through the day?
55. What’s your ideal number of meetings per week?
Brace yourself for the answer to this one.
56. Would you rather work from home, the office, or a mix of both?
57. What’s the best team activity we’ve done so far?
58. Which office snack should we never run out of?
59. How do you prefer to get company updates?
Give options like email, chat, and meetings. The results might change how your whole team communicates.
60. What one tool would make your job easier?
61. Standing desk or regular desk?
62. What should our next team lunch be?
63. How long is your commute?
64. Camera on or camera off for video calls?
A low-stakes way to settle a debate every remote team is quietly having.
Poll Questions for Friends and Social Media
These are the polls that get taps on stories, group chats, and community feeds. They work because everyone has an opinion and answering takes two seconds.
65. What’s the best show everyone should binge right now?
66. Pineapple on pizza, yes or no?
The classic. Guaranteed responses, possible friendships lost.
67. Which decade had the best music?
68. Beach vacation or mountain cabin?
69. What’s your go-to karaoke song?
70. Texting or calling?
71. Which app do you open first in the morning?
72. Breakfast food for dinner, always or never?
73. What’s the most overrated food trend?
74. Dogs or cats?
75. Would you survive a week without your phone?
76. What’s your comfort movie?
This or That Poll Questions
This or That polls are rapid-fire versions of Would You Rather. Two options, one tap, instant results. String a few together and you’ve got an engagement streak.
77. Books or podcasts?
78. Early mornings or late nights?
79. Cooking at home or eating out?
80. Summer or winter?
81. Window seat or aisle seat?
82. Gold or silver?
83. City life or country living?
84. Sweet or salty snacks?
85. Movie theater or streaming at home?
86. Save it or spend it?
A sneaky-useful one if your audience cares about budgeting or finance content.
Digital Marketing and Business Poll Questions
If your audience is other business owners or marketers, these polls double as market research. The answers tell you what content to make and what problems to solve next.
87. Which social media platform drives the most value for your business?
88. How often do you send marketing emails?
89. What’s your biggest marketing challenge this year?
This one is a content calendar generator in disguise. Every popular answer is a topic your audience wants help with.
90. Do you use AI tools in your marketing workflow?
91. Which content type gets you the most engagement?
Offer choices like video, blog posts, and social content.
92. How do you usually discover new products?
93. What convinced you to buy from us?
Reviews, price, features, or a recommendation. Whichever wins deserves more of your attention.
94. How many newsletters are you actually subscribed to?
95. Paid ads or organic content?
96. What would make you unsubscribe from a brand’s emails?
Weird and Random Poll Questions
Sometimes the best engagement strategy is pure chaos. These questions have no business value whatsoever, and that’s exactly why people answer them.
97. If animals could talk, which would be the rudest?
98. What’s the best sandwich, objectively?
99. Is a hot dog a sandwich?
The internet has debated this for a decade with no resolution. Your poll won’t settle it either, but the replies will be fantastic.
100. Would you rather fight one horse-sized duck or a hundred duck-sized horses?
101. What smell instantly takes you back to childhood?
102. If you had to eat one food forever, what would it be?
103. Aliens, real or not?
104. What’s the weirdest thing you believed as a kid?
105. Does the milk go in before or after the cereal?
106. If your pet could text you, what would they say most often?
Event and Webinar Poll Questions
Live polls keep an audience awake and give you real-time feedback while there’s still time to act on it. Use these before, during, and after your sessions.
107. What made you sign up for today’s session?
108. How familiar are you with today’s topic, from 1 to 5?
Ask this at the start so you can adjust your depth on the fly.
109. Which part of today’s agenda are you most excited about?
110. Where are you joining from today?
111. What’s one question you want answered before we wrap up?
112. How likely are you to try what you learned this week?
113. What format do you want for future sessions?
Live, recorded, or Q&A-only. Let your audience design your next event for you.
114. Would you attend a follow-up session on this topic?
A yes here is your warmest possible invite list for the next event.
Getting Started With Your 1st Poll
Ready to start using polls on your WordPress website?
The first thing you’ll need to do is install and activate the WPForms plugin. For more details, follow this step by step guide on installing a plugin in WordPress.
Next, you’ll need to install and activate the Surveys & Polls addon (available with WPForms Pro) so you can access the poll form template. If you need help with this, check out this step by step tutorial on how to use the Surveys & Polls addon.
Add Your Poll Questions
Now that you have your poll form created, it’s time to add poll questions.
Now, usually polls only have one multiple choice question for people to answer. In fact, that’s one of the things that make poll questions different from survey forms. That’s because multiple choice polls are usually used to get immediate information from people.
Take for instance this Amazon poll seen at the end of a product review:
However, you can ask your site visitors more than one question on your poll form if you want. And since they’re so easy to answer, the chances your site visitors will abandon your poll form are low.
Plus, if you add image choices to any of your poll questions, people will really be drawn to them and want to answer them even more!
FAQs About Good Poll Questions
Poll questions come up in a lot of reader emails, so here are quick answers to the questions we hear most about writing and running them.
What makes a good poll question?
A good poll question is short, covers one topic, and offers 2 to 5 clear answer choices. Match the tone to your audience, keep the wording jargon-free, and make sure someone can answer it in a few seconds without overthinking.
What are fun poll questions to ask?
This or That, Would You Rather, and pop culture questions get the fastest responses because everyone has an instant opinion. Try “Pineapple on pizza, yes or no?” or “Which decade had the best music?” from the categories above, then follow up with something more useful once people are engaged.
How many answer options should a poll have?
Between 2 and 5 options works best. More choices than that split your results and slow people down. If you’re worried about missing an answer, add an “Other” option with a short text box instead of listing every possibility.
What is the difference between a poll and a survey?
A poll is usually a single multiple-choice question with instant results, built for speed and engagement. A survey asks multiple questions to collect deeper feedback and takes more of your audience’s time. Polls are great for quick reads on your audience, while surveys dig into the why behind their answers.
Next, Ask Better Survey Questions Too
Hopefully, these poll questions gave you some great inspiration so you can start collecting feedback from your most vital asset, your site visitors.
If you’re searching for another way to find out how your site visitors feel about anything and everything related to your brand, be sure to check out this post on NPS survey questions to take full advantage of the Surveys and Polls addon.
Ready to build your form? Get started today with the easiest WordPress form builder plugin. WPForms Pro includes lots of free templates and offers a 14-day money-back guarantee.
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