Which Brand Tone Fits You?
Answer the questions below to get a better idea on which tone fits your brand perfectly!
Name
1) Your headline style is usually…
2) When you sell, you prefer to sound…
3) Your brand vibe on a landing page should feel…
4) Your social captions are usually…
5) When choosing words, you lean toward…
6) Your audience should feel…
7) Your brand should be described as…
8) Your call-to-action would most likely be…

Do you help businesses find the right voice for their brand, write copy that actually sounds like them, or guide teams toward consistent communication? The Which Brand Tone Fits You Quiz Template from WPForms shows you which tone naturally fits a brand instead of forcing them into whatever’s trendy right now.

Exploring the Which Brand Tone Fits You Quiz Template

This personality quiz includes questions about communication preferences including headline style, selling tone, landing page vibe, social media caption tendencies, wording choices, how audience should feel, brand description preferences, and call-to-action style. Here’s what you’ll find inside:

Customizable Quiz Title and Description

Settings let you personalize the introduction:

  • Title: Change “What Type of Person Are You?” to something brand-focused like “What’s Your Brand Voice?” or “Find Your Brand Tone”.
  • Description: Write intro copy explaining what they’ll discover about their communication style.

Name and Email Fields

Contact collection happens first. You can send tone guides, voice and tone documents, or copywriting samples based on their matched personality type.

8 Communication Preference Questions

The quiz reveals natural tone through practical scenarios. Each answer maps to one of the four brand tone types. The personality appearing most frequently in selections becomes the result.

8 Defined Brand Tone Types

The quiz identifies four distinct communication styles. Rename these or adjust descriptions to match your voice and tone framework.

  • Bold: Confident, direct, authoritative language that takes strong stances
  • Edgy: Provocative, rebellious, boundary-pushing communication that challenges norms
  • Warm: Comforting, caring, gentle language that creates emotional safety
  • Friendly: Approachable, conversational, relatable communication that feels like talking to a buddy
  • Premium: Refined, sophisticated, elevated language that conveys luxury and exclusivity
  • Polished: Professional, crisp, clean communication that projects competence and reliability
  • Playful: Fun, light, energetic language that brings joy and doesn’t take itself too seriously
  • Quirky: Unexpected, memorable, offbeat communication that surprises and delights

Answer mapping assigns each choice to a tone type. Dropdowns in the builder show which personality each answer represents.

Getting Started is Easy!

The Which Brand Tone Fits You Quiz Template requires WPForms Pro or higher. Setup takes minutes:

  • Locate the template in your WPForms library.
  • Personalize questions, tone types, and outcomes.
  • Place the quiz on your site.
  • Start matching brands with authentic voices.

Understand Tone Preferences with Quiz Responses

Analytics graphs reveal tone type distribution across submissions, showing you:

  • Which brand tone appears most among your clients or audience.
  • How communication preferences split across different types.
  • Patterns in the brands attracted to your services.

Ready to Find Brand Voice?

Help brands sound like themselves instead of copying what seems to work for others. Get WPForms Pro to access the Which Brand Tone Fits You Quiz Template and build quizzes that reveal authentic communication styles.