Are you a marketing agency owner, business consultant, or marketing strategist helping businesses choose the right channels? The Which Marketing Channel Fits Your Business Quiz Template from WPForms provides a strategic assessment tool that evaluates business readiness for different marketing channels.
Exploring the Marketing Channel Fit Quiz Template
This ready-to-use Weighted Quiz template guides participants through 8 strategic multiple-choice questions about their business situation, with each answer assigned a numerical weight value that reflects channel readiness and fit. Here’s what you’ll find inside the customizable template:
Name and Email Collection Fields
The quiz begins with standard Name and Email fields to collect participant information. This data enables you to qualify leads before sales conversations, focusing efforts on prospects whose needs match your services, and track which readiness levels are most represented in your audience.
8 Weighted Multiple-Choice Questions
The template includes 8 strategically designed questions for marketing channel selection. Each answer choice is assigned a weight value in the WPForms Quiz settings, reflecting how well that factor supports effective marketing channel execution. The quiz automatically calculates the total weighted score and displays it as a percentage.
4 Conditional Outcomes Based on Score Thresholds
The template includes four pre-configured outcome conditions based on percentage score ranges. Participants see different recommendations depending on their channel readiness level. Each outcome message can be fully customized with rich text, specific channel recommendations, links to relevant services, downloadable channel strategy guides, or consultation booking options.
Weighted Quiz Conditional Logic
Weighted quizzes use “greater than” and “less than” operators for conditional outcomes. In the Outcomes tab, you configure conditions like:
- Show Outcome 4 when Quiz Score is greater than 75%.
- Show Outcome 3 when Quiz Score is greater than 50% AND less than or equal to 75%.
- Show Outcome 2 when Quiz Score is greater than 25% AND less than or equal to 50%.
- Show Outcome 1 when Quiz Score is less than or equal to 25%.
This enables precise threshold-based messaging that matches the participant’s exact channel readiness level.
Getting Started is Easy!
The Which Marketing Channel Fits Your Business Quiz Template is included with WPForms Pro or higher license levels. Once you have access to the Quiz Addon, simply:
- Select the Which Marketing Channel Fits Your Business Quiz Template from your WPForms template library.
- Customize questions, weight values, outcomes, and score thresholds to fit your methodology.
- Embed the quiz on any page or post using the WPForms block or shortcode.
- Start collecting responses and providing strategic channel guidance.
Analyze Channel Readiness Patterns with Quiz Responses
WPForms delivers built-in analytics for your weighted quizzes. View graphs showing score distribution across ranges (90-100, 80-89, 70-79, 60-69, 50-59, 0-49), revealing common readiness patterns among your audience.
Use this data to develop targeted service packages, create content addressing common gaps, and refine your messaging to attract businesses at specific readiness stages.
Ready to Build Your Marketing Channel Quiz?
Get WPForms Pro to access the Which Marketing Channel Fits Your Business Quiz Template and start qualifying leads intelligently, providing personalized recommendations based on actual readiness, and positioning yourself as a strategic advisor who prioritizes client success over service sales.