Are you a marketing agency owner, business coach, marketing consultant, or career development professional looking to help marketers discover their natural strengths? The What’s Your Marketing Superpower Quiz Template from WPForms is an engaging personality assessment that reveals how marketers naturally think, work, and create.
Exploring the Marketing Superpower Quiz Template
This personality quiz includes 8 multiple-choice questions exploring marketing preferences. Participants are matched to one of four marketing personality types, making it a great template for marketing agencies, business coaches, career counselors, and marketing education platforms. Here’s what you’ll find inside:
Name and Email Collection Fields
The quiz starts by collecting every participant’s name and email address. This allows you to personalize the results experience and enables you to deliver marketing resources, course offers, consulting invitations, or segment your email list by marketing personality type for targeted content delivery.
8 Multiple-Choice Marketing Preference Questions
The template includes 8 strategically designed questions that reveal marketing approach and natural strengths. Each answer choice is mapped to a specific marketing personality type in the WPForms Quiz settings.
The quiz automatically tallies which personality type received the most selections and reveals that as the participant’s dominant marketing superpower.
4 Defined Marketing Personality Types
The template comes pre-configured with four distinct marketing personality types:
- Data-Driven Strategist: Makes decisions through metrics, research, and measurable processes; values clarity through data and pattern recognition.
- Creative Storyteller: Focuses on emotional connection, compelling messaging, and memorable content; builds affinity through narrative and positioning.
- Community Builder: Prioritizes relationships, engagement, and loyalty; turns customers into advocates through conversation and connection.
- Conversion Optimizer: Concentrates on moving people to action; refines funnels, offers, and messaging to improve conversion rates.
You can customize these personality type names, descriptions, and outcome messages to match your marketing philosophy or proprietary framework.
Customizable Quiz Title and Description
The Settings tab allows you to personalize the quiz introduction:
- Title: Modify “What Type of Person Are You?” to something marketing-specific like “Discover Your Marketing DNA” or “What’s Your Marketing Style?”.
- Description: Customize the introductory text to set expectations and explain the value participants will receive like revealing how they naturally think and work.
4 Conditional Outcomes
The template includes four pre-configured outcome conditions. When a participant completes the quiz, WPForms automatically displays the outcome message corresponding to their matched type. You can use WPForms’ smart tags to personalize outcomes with the participant’s name for a more engaging experience.
Getting Started is Easy!
The What’s Your Marketing Superpower Quiz Template is included with WPForms Pro or higher license levels. Once you have access to the Quiz Addon, simply:
- Select the What’s Your Marketing Superpower Quiz Template from your WPForms template library.
- Customize questions, personality types, outcomes, and settings to align with your brand.
- Embed the quiz on any page or post using the WPForms block or shortcode.
- Start collecting responses and building your email list with qualified marketing professionals.
Understand Your Audience with Quiz Responses
WPForms displays graphs that show the distribution of results across all four marketing personality types. This data reveals valuable insights about your audience:
- Which marketing personality type is most common among your visitors.
- How marketing approaches break down percentage-wise across your audience.
- Trends over time in the types of marketers attracted to your content or service.
Use these insights to create targeted content for specific personality types, develop new services that address common gaps, and customize your messaging to relate with your audience’s dominant marketing approaches.
Ready to Build Your Marketing Superpower Quiz?
Help marketers discover their unique strengths and provide personalized guidance that resonates. Get WPForms Pro to access the What’s Your Marketing Superpower Quiz Template and create engaging personality quizzes that build your authority, grow your email list, and deliver real value.