Name
1) Response time to comments/DMs
2) Frequency of audience interaction
3) Community-building efforts
4) Conversation initiation habits
5) Encouraging user-generated content (UGC)
6) Relationship depth across your community
7) Consistency of interaction and follow-up
8) Balance of posting vs. listening

Do your followers feel like a true community, or just a silent audience? The Community Engagement Health Check Quiz Template from WPForms acts as a diagnostic tool for social media managers and community builders to measure the actual depth of their relationship with their audience.

Exploring the Community Engagement Health Check Quiz Template

This template is built to audit the “social” part of social media. It helps clients understand that platforms prioritize accounts that generate conversation, not just views. Here is a breakdown of the features included in this fully customizable template:

Name and Email Fields

Capture the user’s details immediately to send them a full “Community Health Report,” customized engagement scripts, or a guide on turning followers into superfans based on their score.

8 Engagement Questions

The template asks 8 tactical questions to measure how active the brand is in the comments section. Every answer is assigned a weight value. Behaviors that build trust (speed, consistency, recognition) get higher points, while “post and ghost” behaviors get lower points.

Weight Value Assignment

In the form builder, weights are pre-assigned to reflect community best practices. The quiz sums these up to give a percentage score that reflects the overall health of the community.

  • High Score (10-15 pts): “Daily active interaction,” “Actively encourage UGC,” “Within a few hours.”
  • Mid Score (5-8 pts): “Within 24 hours,” “Several times per week,” “Balanced sometimes.”
  • Low Score (0-3 pts): “Rarely respond,” “One-sided communication,” “Little to no effort.”

3 Conditional Outcomes Based on Score Thresholds

Three distinct feedback profiles are set up to guide the user based on their total score. You can edit these messages to include links to your community management services, engagement checklists, or free consultations.

  • Outcome 1: Thriving Engagement (Greater than 75%): A celebratory message for brands that have built a “Cult Following.”
  • Outcome 2: Growing Engagement (50% – 75%): A constructive message for brands that are present but inconsistent.
  • Outcome 3: Needs Attention (Less than 50%): A wake-up call message for brands that are “broadcasting” rather than connecting.

Perfect for Multiple Use Cases

  • Social Media Agencies: Use it as a sales tool to show potential clients that their current strategy isn’t working because they aren’t engaging.
  • Community Managers: Use it as a quarterly check-in to prove to stakeholders that community efforts are improving over time.
  • Influencer Coaches: Help creators realize why their growth has stalled (often due to lack of reciprocation with fans).
  • Brand Strategists: Use it to audit a brand’s “human element” before a rebrand or campaign launch.
  • HR/Employer Branding: Assess how well the company engages with potential candidates on social platforms.

Getting Started is Easy

The Community Engagement Health Check Quiz Template is available for WPForms Pro users and above. Once you have access to the Quiz Addon, simply:

  • Go to the WPForms Template Library.
  • Search for “Community Engagement Health Check.”
  • Adjust the advice in the Outcomes to match your specific expertise.
  • Embed it on your “Services” page or use it as a lead magnet.

Ready to Build Your Engagement Quiz?

Identify gaps in community management that justify selling engagement packages or community management retainers. Get WPForms Pro to access the Community Engagement Health Check Quiz Template and start diagnosing the real relationships behind the metrics.