Do you help businesses stop spreading themselves thin across every social platform and focus where their actual customers are? The Which Social Platform Fits Your Audience Quiz Template from WPForms shows you which platform category makes sense for a specific business instead of the generic “you need to be everywhere” advice.
Exploring the Which Social Platform Fits Your Audience Quiz Template
This weighted quiz template comes ready to use with the pieces needed for platform assessment. It helps participants get matched to platform recommendations based on what content they can actually produce consistently. Here’s what’s inside this fully customizable template:
Name and Email Fields
The quiz starts by collecting basic participant information like their full name and their email address. You can use this information to create a brand new email list through which you can send platform-specific guides, content templates, or strategy consultations based on their recommended category.
8 Weighted Multiple-Choice Questions
The quiz determines platform fit through audience and capability assessment. Each answer carries a weight pushing scores toward specific platform categories. Weight fields (0-99) appear in the builder for each answer. Scoring logic works like this:
- Indicators pointing to Community/Long-Form: Higher weights (75%+ range)
- Indicators pointing to Professional/B2B: Mid-range weights (50-75% range)
- Indicators pointing to Visual/Short-Form: Lower weights (below 50%)
The system adds up all the weights and converts them to a percentage that determines which platform recommendation you get.
3 Conditional Outcomes Based on Score Thresholds
The quiz includes three different outcome messages that appear based on where someone’s score lands. Each outcome is set up with conditional logic in the Outcomes tab using “greater than” and “less than” operators to create the score ranges
- Outcome 1 (Community/Long-Form Platforms) – Greater than 75%: Recommends Facebook, Twitter/X with explanation that their audience engages in discussions, values community, and responds to longer-form content and ongoing conversations.
- Outcome 2 (Professional/B2B Platforms) – Less than 75% and Greater than 50%: Recommends LinkedIn with explanation that their audience consists of professionals seeking credibility, thought leadership, and business relationships.
- Outcome 3 (Visual/Short-Form Platforms) – Less than 50%: Recommends Instagram, TikTok, YouTube with explanation that their audience discovers through visual content, trends, and algorithm-driven feeds.
Getting Started is Easy!
The Which Social Platform Fits Your Audience Quiz Template requires WPForms Pro or higher.
- Select the template from your WPForms library.
- Customize questions, weights, and platform recommendations.
- Embed using blocks or shortcodes.
- Begin recommending appropriate platforms.
Analyze Platform Recommendations with Quiz Responses
Analytics graphs show distribution across the three platform categories, revealing:
- Which platform type your audience needs most.
- How recommendations split across different categories.
- Common audience characteristics among your clients.
Ready to Recommend the Right Platforms?
Help businesses quit platforms where their audience doesn’t exist instead of maintaining accounts “just because everyone says you have to”. Get WPForms Pro to access the Which Social Platform Fits Your Audience Quiz Template and build quizzes that match audiences with appropriate channels.
