In-Store Experience Survey Template

Do you want to survey your customers for feedback about their experience at your store? If so, you need the in-store experience survey template from WPForms. You can embed it on your WordPress site or send it through email and find out what your customers think.

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YesSomewhatNoNot Observed
I was greeted upon entering the store
Yes
Somewhat
No
Not Observed
Someone offered to help me
Yes
Somewhat
No
Not Observed
Store personnel were friendly and polite
Yes
Somewhat
No
Not Observed
The store was clean
Yes
Somewhat
No
Not Observed
Merchandise was folded or organized neatly
Yes
Somewhat
No
Not Observed
My items were easy to locate
Yes
Somewhat
No
Not Observed
The store atmosphere was welcoming
Yes
Somewhat
No
Not Observed
Fitting rooms were clean and free of discarded merchandise
Yes
Somewhat
No
Not Observed
The store lighting was appropriate (not too dark or too bright)
Yes
Somewhat
No
Not Observed
The music in the store was appropriate (not too loud or too quiet)
Yes
Somewhat
No
Not Observed
Prices were fair compared to other similar stores
Yes
Somewhat
No
Not Observed
Not at all Likely Extremely Likely

Why Use an In-Store Experience Survey Template?

For brick-and-mortar businesses, the in-store experience can be critical to your success. It’s a good idea to survey your customers from time to time and get an idea of their experience shopping with you in-store.

The feedback you receive from the survey can help you make adjustments to your in-store experience, including any personnel issues that may need to be resolved.

Our template first asks for some basic customer contact information, as well as the date of their last store visit.

Next, there’s a Likert Scale that asks the customer to agree or disagree with a variety of statements. These statements have to do with store presentation and merchandise, as well as employee attentiveness. You’re free to edit these statements and response options as you need to for your business.

After the Likert Scale questions, there’s a Net Promoter Score (NPS) survey. It asks customers to rate how likely they are to recommend your business to others.

The best part about the Likert Scale and NPS in this survey is that you don’t have to calculate anything yourself. The surveys and polls addon calculates everything for you.

Finally, there’s space for additional comments or messages.

Don’t forget that the form is 100% customizable with our user-friendly drag-and-drop form builder. You can customize this template to make it suit your needs.

Get started with WPForms today to create and customize your own form. Signing up with WPForms gives you access to this and hundreds of other pre-made templates.

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